1. If it is fully in line with the international gold price, gold sellers have the risk of eating gold at a high level and selling gold at a low level. In addition to the influence of upstream suppliers, the price of gold ornaments is mainly the "independent pricing" behavior made by merchants in order to ensure their own profits and refer to market conditions.
2. Second, the brand effect. Different brands have different prices.
3. Finally, technology and operating costs are different. Big brands must spend much more manpower and material resources on operation and company management than private stores, which should be included in the products.
China Gold Brief Introduction China Gold Group Co., Ltd. is the only central enterprise in China gold industry, the president unit of China Gold Association and the only governing unit of World Gold Association in China.
2. What about gold in China?
1. From the perspective of gold brands, China Gold generally refers to China National Gold Group Co., Ltd., which is the only central enterprise in China's gold industry, the chairman unit of China Gold Association and the only director member unit of World Gold Association in China. Mainly engaged in gold, silver, copper, molybdenum and other non-ferrous metals survey and design, resource development, product production and sales, general contracting and other business. It is a comprehensive large-scale mining company integrating geological exploration, mining, mineral processing and smelting, product refining, processing and sales, scientific research and development, and engineering design and construction. In April, 2020, it was selected into the list of "Science and Technology Reform Demonstration Enterprises" of the State Council State-owned Assets Supervision and Administration Commission. China Gold is the only central enterprise in the gold industry in China. China Gold has a long history and was founded in 1979. It is also a member of the World Gold Council in China. China Gold's main business is the production and sales of "China Gold" brand jewelry. China Gold Store can be seen in many cities in China, which is more famous than foreign and Hongkong gold brands. There are thousands of shops all over the country.
2. According to the introduction of the gold research team, the gold of China Gold is very popular with consumers. The technology center has a capable scientific research team, and the research and development fields involve geology, mining, mineral processing, metallurgy, environmental protection, rock and mineral analysis, etc. According to the current technical situation of the gold industry and the technical requirements of the development of the head office, the center has established the direction of technology research and development in the near and medium term: engineering research on bio-oxidation technology and related technologies of refractory gold mines; Comprehensive research on mining technology of complex deposits and deep well mining technology; Pre-research of new technology and new technology.