H. Samuel Samuel is a large jewelry chain, which operates in Britain and Ireland. This is the first medium-sized jewelry store in Britain. On February 3, 2007, there were 375 Samuel's shops. More and more chain stores are opening up more and more convenient formats for stores called "Millennium format" internally. These are displayed by eliminating arcade-style windows. In shopping malls and shops, there are low-level windows determined by rental lines, and in street shops, there are stump windows representing large ceilings. H. Samuel has some initiative in providing excellent customer service.

The chain store is part of the Stamp Group, which also owns the ernest jones and Leslie Devisco high street gold and silver jewelry stores in Britain. Signet Group, listed on the London and new york stock exchanges, also owns pound, the largest professional jewelry dealer in the United States, which operates the first Kay brand, Jared jewelry and ten other local brands dome places.

H.Samuel stores usually have a range of jewelry, watches and recyclable or gift series. They always fully carry the "diamond" series, and show 73 exquisite diamond facets, showing more brilliance and shining on the exquisite restoration of ordinary circles. Shops are usually located in shopping centers or streets. Samuel's shops can be found in many towns, and there are many shops in some big towns and cities, which often extend their business hours.

In 2005, it was launched as the first chain e-commerce website.

A certain H. Samuel's shop, once a jeweler of Ratner branch, 1992, was branded as following that brand's spectacular fall from grace.