The so-called "pearl language", also called "the way of pearls" in the United States, requires the seller of pearls to have a specific state, or to have an emotional exchange with customers and pearls to achieve sensory interaction. Not only sell goods, but also use pearls to integrate feelings and establish customer files. Only by establishing a close relationship with customers (usually women) can customers accept the beauty of pearls naturally and easily. Therefore, it is best to sell pearls by women, and it is best for people with good temperament and certain experience. Usually, once this relationship is established, customers can easily become long-term customers.
When displaying pearls, sellers should show special care for pearls, so that guests can feel that pearls are a living gem. It is best to put pearls in a flannel tray, so that customers can appreciate and feel the elegance of pearls.
Introduce romantic and mysterious stories and legends related to pearls to customers, especially when accompanied by male customers, which have a greater impact on the transaction. If the male customer is the decider, you should introduce them to some technical details of pearl cultivation or factors that affect the quality of pearls, and impress them with your professional knowledge.
Let customers wear it directly, or let customers appreciate it in front of the mirror, or experience the elegance brought by pearls when touching and wearing it. Usually, when a male buyer is present, he must try to get her male partner to praise her directly and make them moved by pearls.
Let customers realize that pearls are a kind of jewelry with wide adaptability, which can be matched with a variety of clothes and coordinated with different environments. Wearing a big high-quality pearl to participate in some important social activities can produce unexpected results. Top pearls can even become family heirlooms, precious gifts from mothers to their daughters, and express their maternal love.
Pearls and diamonds are very complementary jewels. The brilliance of diamonds can reflect women's independence, wisdom and personality; And pearls reflect the gentleness, romance and elegance of women. It can be said that a good diamond ring, a good pearl chain and a pair of good pearl earrings are essential "outfits" for ladies and gentlemen. And a big diamond pendant and earrings, with a good pearl ring, will also impress many white-collar and fashionable professional women and make successful men unforgettable. It can be said that pearls and diamonds are essential jewels for women.
Pearl and jade are jewels that can strengthen women's characteristics and complement each other. In ancient China, there was an incisive praise, saying that a talented person and a beautiful woman or a match made in heaven was a "perfect match". Beads are pearls, tender as water; Jade is jasper, white jade is flawless, and today is Jing Cui. Combining rigidity with softness can fully reflect women's elegance, generosity, wealth, elegance and beauty. Pearl is not only for wearing, but also a romantic memory, a legend, a culture or a history. Therefore, the seller must have rich self-restraint and spiritual communication with the future owner. Only in this way can they achieve unexpected achievements.