Starbucks can join individuals, and the forms of brand cooperation are very diverse. Because the brand is a transnational project, the form of cooperation is different from that of ordinary brands, mainly in the form of authorized cooperation. This ensures the consistency of the quality and taste of every drink sold by Starbucks, and also enables the stores to operate better in the company's direct sales norms. Each of its stores is quite innovative, customized according to the business location and the business plan formulated by customers, so that businesses can enjoy it and win or lose with satisfaction.
Description of Starbucks cooperation conditions:
Location: The locations of Starbucks stores are exquisite. Generally speaking, the location of stores around the country is considered by the company according to the market, business circle and people flow. It will advise businesses to open their stores in crowded places, such as offices and supermarkets.
Capital: Merchants who invest in Starbucks stores should prepare enough investment capital, because this kind of coffee brand needs a lot of investment. Generally speaking, the investor's personal opening fund is not less than 5 million yuan, and these expenses will be used for the start-up and follow-up operation of Starbucks.
Cooperation: After investing in Starbucks, merchants need to operate their stores according to the management mode provided by the company. Merchants need to participate in the operation of Starbucks and cooperate with the company to formulate various products and store promotions.
Maintenance: Merchants who invest in Starbucks stores need to maintain the brand's market image, take the brand's operating interests as the first consideration, and have a long-term cooperation plan with the company.
Advantages of investing in Starbucks;
Starbucks brand was founded in 197 1, and its coffee tastes are diverse, and many choices are loved by different guests. The quality and retail price of coffee drinks in this brand store are not expensive, so it is easy to promote the operation of its stores everywhere. Its brand stores have achieved global operation, and the operation intensity of this branch in the domestic market is also very high. As a well-known large-scale coffee and beverage merchant, merchants will borrow the industry resources of this brand to make themselves profitable. When opening a store, the company will provide decoration, marketing, merchant tracking and other services for merchants to ensure the stable operation of the new store in the industry. About "Can Starbucks join individually?" You got it? If you want to know more details, please submit your inspection application to the company!