People who have seen Ruan Dianrong say that if you see a woman with waist-length hair, beautiful face and brisk walking, then you can be sure it is Ruan Dianrong.
Another person who knows Ruan Dianrong said, I hope I can achieve her achievements in a few years, and then I will publish a book. This woman, who is only 18 years old, speaks of Ruan Dianrong with a twinkle in her eyes. She runs a teahouse and has visited many famous tea mountains in recent years. The book she said is my humanity Pu 'er, Ruan Dianrong recently published.
After two or three turns, we moved from the tea tasting room and sales department of the six major tea mountains to the office of the six major tea mountains. The sunshine in Kunming in March is still so dazzling, and the weather is even a little hot. Maybe this is the time to spend an afternoon making a pot of Pu 'er tea. Many women spent the day like this, because it was Women's Day when we were sitting in the office of Six Chashan, and most women had a holiday, but Ruan Dianrong was among them. When life is saturated with tea.
It was the time to pick spring tea, and Ruan Dianrong was very busy. The interview scheduled for 4 pm was postponed 1 hour. She hurried there, apologizing, and her waist-long braids kept swinging.
In her office, there are many teas and more books on display.
Chatting while drinking Pu 'er tea makes communication relaxed. The interview was interrupted by Ruan Dianrong's phone call from time to time. She always smiled and apologized before answering. When talking to tea merchants, Ruan Dianrong is resolute and decisive. How many memories and myths does this tea man, whose beauty and wisdom coexist, hide in the exclamation of "My heart is like tea, my life is like tea"?
Ruan Dianrong, who was born in law, seems to have nothing to do with tea. She went to Menghai Tea Factory as the director, which was also an administrative appointment. Ruan Dianrong said that this is not a hobby or a pursuit. Before that, the memory of tea was more tied with relatives to some extent.
When I was a child, Ruan's mother worked in a supply and marketing cooperative, and tea was everywhere. She clearly remembers that cake tea, brick tea and Tuo tea were placed on the counter, and loose tea was put in a glass jar. They came from Xishuangbanna, Simao and Shimonoseki, and then flowed to the neighborhood and countryside through her mother's hand. Mother sells tea and father carries it. Ruan Dianrong's hometown Zhaotong is on the ancient southern Silk Road from Yunnan to Sichuan. It has been a tradition for hundreds of years that Yunnan tea is sold to Sichuan. My father works as a dispatcher in a transportation company, and often sends trucks to Kunming or tea producing areas, and then transports the trucks' tea to Yibin, Zigong, Neijiang, Chengdu and other places in Sichuan according to the transportation agreement.
Having said that, Ruan Dianrong felt that the fragrance of tea had melted into the family relationship that was hard to give up: "My father and mother are both fragrant with tea. Over time, my sisters and brothers and I feel that the taste of tea is the taste of our home. Therefore, when my mother stopped selling tea and my father retired, their tea fragrance disappeared. We felt that the home without tea fragrance really missed it and even became somewhat unreal. "
"Almost all members of my family are related to tea." What makes Ruan Dianrong feel most wonderful is that his lover is actually a descendant of a tea family. My husband, surnamed Duan, is a college classmate. My hometown is in Fengqing County, Yunnan Province, and my grandfather's home is in Lushi Town, Fengqing. Anyone who knows a little about the history of Yunnan tea knows that Fengqing County and Lushi Town are both located in Chongchong, a famous tea town extending from the ancient tea-horse road to Southeast Asia. Speaking of this, Ruan Dianrong talked with Kan Kan, and sometimes he spoke faster because of excitement. "In jinji village, Lushi Town, there are still hundreds of wild communities of ancient tea trees, and more than 3,000 wild tea trees are growing in Yamanoue, Gu Ping Village, about 2,400 meters above sea level. Since the Ming and Qing Dynasties, Lushi people have lived on tea. My husband's grandfather Luo was the earliest tea pioneer in Lushi Town. He opened a "Chang Jun" tea house and engaged in tea trade for a long time. My husband's grandfather Duan Yifu planted and made tea, and the' Fengshan Spring Shoot' produced and sold was the best tea in Yunnan during the Republic of China. Duan Xianwen, Mr. Wang's great-grandfather, was the county magistrate of Jianchuan County, Dali, and devoted his life to the spread of tea culture. However, after the Japanese invasion of China broke out, both Grandpa Wang's teahouse and Grandpa Wang's tea mountain stopped production and became the swan song of a turbulent era. Up to now, there are still many Roche and Duan families in Fengqing County who mainly focus on tea, or make a living from tea, or spread the knowledge of planting and making tea. This can be regarded as a comfort to our ancestors, and it can also be regarded as an endless inheritance in our blood. "
According to Ruan Dianrong's previous understanding, tea can pervade life, but it doesn't have to be with real tea. But the fact is that 1988 1 1 In June, Ruan Yin's husband worked in Menghai County, Xishuangbanna, the largest tea producing area in Yunnan, and came to Menghai from his hometown Zhaotong. At the same time, she was appointed by Xishuangbanna State Committee as the director of Menghai Tea Factory, one of the largest tea enterprises in Yunnan. This is the biggest turning point in Ruan Dianrong's life. In her words, "Fate has firmly bound me with Menghai and tea town Fengqing, especially with the world-famous Pu 'er tea".
Peak operation of multiple fates
This is a turning point in the fate of Menghai Tea Factory and Ruan Dianrong, and it is also the time when Pu 'er tea, the "tea in tea", is reborn. 1998 is the time when Pu 'er tea just caught fire. "Produced in Yunnan, hidden in Hongkong, hidden in Taiwan Province Province", a kind of Pu 'er tea trend from the outside to the inside is sweeping the tea industry, and Ruan Dianrong is just in time.
Menghai Tea Factory, established in 1939, is the Taishan Beidou of modern Pu 'er tea industry in China, and enjoys a high reputation in Hongkong, Taiwan Province Province, Japan, South Korea and the whole Southeast Asia. Menghai Red-printed Round Tea is called "the treasure of the world". Green-printed Round Tea, Paperless Green-printed Round Tea, Big-character Green-printed Round Tea and Small-character Green-printed Round Tea are all regarded as the best in Pu 'er tea, which is of great value.
When she first walked into this tea factory with a long history and aura, Ruan Dianrong felt uneasy. She said with concern: "A slight mistake in the operation of enterprises above the peak will become a sinner."
The problems faced by Ruan Dianrong are not easy. At that time, the output of Pu 'er tea in Menghai Tea Factory was only 600 tons, and the enterprise suffered serious losses. The book of the whole factory was only 8,000 yuan, and the tea money owed to tea farmers was as high as15.9 million yuan. The rural purchase orders were basically white bars. Ruan Dianrong believes that the most important thing to save Menghai Tea Factory is to find a market for its products and expand the production of Pu 'er tea. She found Pu 'er tea written by Deng Shihai, a famous tea man in Taiwan Province Province, which mentioned that the best quality Pu 'er tea was produced by Menghai Tea Factory. She realized that Yunnan Pu 'er tea industry has great potential. To develop this industry, we need to open the local market in China, enlarge the cake, excavate the cultural history of Pu 'er tea and shape Pu 'er tea products. Ruan Dianrong decisively stopped the production of other tea products in Menghai Tea Factory and concentrated on making Pu 'er tea. Facts have proved that this decision was correct at that time. Ruan Dianrong said at a staff meeting: "Menghai Tea Factory is not without culture, it has lost culture, it is not without spirit, it has worn away its spirit now, it is not without image, but it has been withered by losses." Rebuilding the culture, image and spirit of Menghai Tea Factory has become Ruan Dianrong's top priority.
"7592" is a special set of numbers and memories for Ruan Dianrong. 1999165438+1October 24th, the temperature was minus 4 degrees, which was the coldest day in Menghai for decades. On this day, Man Ruifen, the tea king of Taiwan Province, came to buy tea, and Ruan Dianrong repackaged Pu 'er tea cake with "leftover materials" that had not been used in the factory for many years, and named it "7592". The new product was immediately recognized by the tea people, and several people spoke freely while drinking. It was 4 o'clock in the morning when they talked. Ruan Dianrong is very excited this evening. "7592" is one of her greatest achievements after one year in Menghai Tea Factory. It was a wonderful experience. She found confidence in making tea and gained a new understanding of tea and herself.
Pu 'er tea has eight flavors: fragrant, sweet, sweet, bitter, astringent, fluid, gas and aging. Ruan Dianrong has tasted almost all of them in recent years, and gradually approaches the realm of "tasteless". In 200 1 year, Menghai tea factory turned losses into profits in her hands and achieved the best performance since this year 10. Not only the tea factory, but also the fate of many tea farmers has changed, and the Pu 'er tea of Menghai Tea Factory has begun to show its former glory again. Between tasting time and management art
June 5438 +2002 10, Ruan Dianrong resigned as the director of Menghai Tea Factory and came to Kunming to establish Yunnan Liuchashan Tea Co., Ltd. Ruan Dianrong described the reasons for his resignation as complicated and somewhat helpless. She left to "realize a bigger dream". After more than three years' efforts, Yunnan Liu Da Chashan Tea Co., Ltd. has now developed into a large-scale Pu 'er tea enterprise with an annual output of 654.38+10,000 tons, and has gradually become a well-known brand. What makes Ruan Dianrong proud is that Yunnan Liuchashan Tea Co., Ltd. has many trademarks, including the name of Liuchashan. These trademarks have become an important support to enrich the connotation of the tea culture of the six major tea mountains, but she said with regret: "If there were more funds at that time, it would be better for the whole Pu 'er tea industry and cultural protection. "
Unlike many commodities, Pu 'er tea is unique. CCTV has a feature film about Ruan Dianrong called "Hui Women Ruan Dianrong: The Art of Management". Ruan Dianrong has a deep feeling about decorating Pu 'er tea with "humanity". She said Pu 'er tea is a living tea with memory. A lot of tea is drunk after drinking, leaving nothing behind. The post-fermentation process is the process of Pu 'er tea growing with time. Pu 'er tea is an antique that can be drunk and collected because it is more fragrant with age. Ruan Dianrong smiled and made a gesture of "holding": "For example, when I got a piece of Pu 'er tea, I couldn't bear to open it and drank it slowly. I want to know what kind of person is preparing this cake tea for me. He must have a relationship with me ... "She described the aged Pu 'er tea with" the weight of time ". In her view, Yunnan is a multi-ethnic and multi-cultural place, and it is this diverse culture and custom that has created Pu 'er tea, a special tea product, which bears the body temperature of human culture, and its tranquility and sweetness are a gift to mankind.
Ruan Dianrong expressed emotion and empathy from Pu 'er tea. She also tried to make an emotional series of Pu 'er tea for herself and give it to relatives and friends. Ruan said that when she was not good at math in middle school, the car teacher who taught math often made up lessons for her, and her grades gradually improved, and her math scores in the college entrance examination were also good. In order to repay her gratitude to Teacher Che, she specially made a Pu 'er tea cake and left a sentence on it: "I will never forget you since I was a child …" At the same time, she also had the idea of making a "Thanksgiving cake". She said: Everyone will get help from their parents, brothers, relatives and colleagues when they grow up. There must be many people who are as grateful as I am. "Thanksgiving cake" will be a good carrier to express gratitude ... once Pu 'er tea is endowed with human feelings, it will immediately come alive. "Thanksgiving cake" witnessed people's affection, friendship and love, and will continue their love ... This is Ruan's original intention.
"Women running Pu 'er tea may be more emotional. "Ruan Dianrong will taste tea every day, record the string, color, broken, pure and fragrant of each batch of tea in detail, and experience the nuances of different cakes and teas.
Over the years, Ruan Dianrong's research on Pu 'er tea has focused on the humanistic connotation of Yunnan tea-producing town. She collects county records and various tea books, and collects cultural relics left over from the ancient tea-horse road.
Like "culture", Ruan Dianrong attaches great importance to the "quality" of Pu 'er tea. In My Humanistic Pu 'er Tea, she clearly stated her "Pu 'er View" at the beginning: "The real high-quality Pu 'er tea must be based on safety and hygiene. "She sees further:" Under the background of global economic integration, with the expansion of green barriers, regional trade agreements have greatly affected the development of tea in China and restricted the pace of Pu' er tea going global. " She pointed out that there are many problems in health, management, price, year and pesticide residues of Pu 'er tea, especially in pesticide residues. There are still too few in Chinese mainland that meet the standards of pesticide residues in Europe and America. "A sound quality assurance system must be established," she explained.
This time, Ruan Dianrong mentioned "sin" again-"let time precipitate tea, but if it is fake tea or unqualified tea, it is a crime."
Behind her is a row of bookcases full of tea leaves and tea books. "Let's continue to have tea and chat some day!" When she said this with a smile, the office seemed to be a private club. She continued to be busy, grasping Pu 'er tea and her own direction in the fragrance of tea.