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The target customer of this new car is simple: private entrepreneurs.
Rolls-Royce officially released a new generation of Gust sedan. Like Torsten Muller Otvos, CEO of Rolls-Royce? Muller- Television? Mr. s) said:

The new gust only retains the design of the celebration goddess and Rolls-Royce custom umbrella. In addition, the new gust is brand-new in every aspect of vehicle design and production technology. Therefore, the brand-new Gust has become a Rolls-Royce masterpiece with the most condensation and the most advanced vehicle technology. The brand-new Gusteau perfectly condenses the essence and simplicity of Rolls-Royce cars. This exquisite Rolls-Royce masterpiece will perfectly meet the demands of every Gust customer, and it comes at the right time. "

In 2009, Rolls-Royce announced a brand-new masterpiece-? The first generation of gusts originated in Goodwood, England. Compared with Phantom, the flagship model of Rolls-Royce, this rising star has a completely different dazzling place. This Rolls-Royce masterpiece created a * * * sound with a brand-new customer base at the beginning of its listing. Therefore, this masterpiece aimed at innovation has gradually become one of the most successful models in the history of Rolls-Royce 1 16 during the ten-year product cycle. The success of gust models is of great significance for Rolls-Royce to broaden its product line, sublimate itself and grow into a world-famous brand.

With Gusteau's leading position in the market for more than ten years, experts from Rolls-Royce luxury think tank team have gained insight into Gusteau's customers' car habits and their cognition of Rolls-Royce brand. These successful entrepreneurs with overseas education background, traveling around the world and multi-cultural background all chose Gust as a gift to repay their career.

Gusteau's unique engineering configuration and dynamic personality make customers feel the excellent driving experience of Rolls-Royce in addition to the impeccable riding experience. Gust owners in American and European markets prefer to personally control this Rolls-Royce masterpiece. Gust owners in the Asian market are more willing to experience the technology and business configuration in the car.

Looking at the global market, even customers who choose the gust extended wheelbase version often have demands for the driving sense of this masterpiece. By the end of the week, Gust, who usually carries the owner's business, turned into a partner of the graceful party? ——? Gust owners usually control themselves, enjoy a leisurely journey with friends and family, enjoy a gourmet dinner or paradise.

What makes these car owners admire is the breadth of gusts, including but not limited to free colors and diversified driving feelings. These insights into customer car experience are of great significance.

At the same time, in the Rolls-Royce car home in Goodwood, England, the exclusive aluminum body structure of Rolls-Royce cars has also come out. Aluminum body structure has been successfully applied to Phantom and Cullinan models. Thanks to the exclusive aluminum structure, Rolls-Royce designers and engineers can develop purer ultra-luxury products. Unlike other production cars, Rolls-Royce's proprietary platform ensures greater flexibility in product development. Rolls-Royce not only meets the diverse needs and expectations of Gust customers with its exclusive architecture, but also is equipped with a full-time four-wheel drive system and an all-wheel steering system, which further endows this masterpiece with brand-new and bold driving pleasure.

Not only that, Rolls-Royce's design team also gained insight into a new design trend, and used this definition to lay a new aesthetic tone of gust. Accordingly, the way and attitude of gust owners to show their success are constantly evolving. At the beginning of its definition, this aesthetic tone was named "to control the blog by agreement". In order to integrate "making blog by contract" into the brand-new Gust, every material must be carefully selected and carefully carved, and every design must be outlined with a simple pen.

The brand-new Gust can be described as an exclusive car tailored for customers. It not only "rules blog by contract", but also perfectly shows simplicity, and integrates extraordinary truth into it, showing the ultimate charm of "elephant is invisible, and loud voice is good".

Exclusive all-aluminum body structure

Different from the inherent size vehicle platform of production cars, Rolls-Royce has customized its own vehicle platform for each product in order to create the ultimate luxury products. To this end, Rolls-Royce's exclusive aluminum body structure came into being.

This unique body structure of Rolls-Royce has successively supported the successful appearance of Phantom, the flagship model of Rolls-Royce, and Cullinan, the SUV model that subverts the tradition. Rolls-Royce's exclusive all-aluminum body structure has the characteristics of high flexibility and strong expansibility, which perfectly meets the dual needs of new Gusteau for aesthetic design and mechanical uniqueness. In the product matrix of Rolls-Royce cars, its extraordinary characteristics of extreme silence and flexibility are highlighted.

Rolls-Royce aluminum body space structure has four fixed-point supports, corresponding to the four corners of the body. The position of aluminum partition, floor, cross beam and threshold can be adjusted, so as to achieve the perfect balance between driving experience and riding experience. The two kinds of suspension are always placed in the front of the vehicle, and the 6.75-liter V 12 engine is placed behind the front axle, so the new gust can achieve the best weight distribution of 50 to 50.

Compared with the first generation gust of Goodwood, the length of the new gust increased by 9 1mm, reaching 5,558 mm. Its body width has increased by 50 mm, reaching1.998 mm. What is more noteworthy is that the body partition and floor of the new gust adopt a double-layer structure, which not only fits perfectly with the full-time four-wheel drive system, the all-wheel steering system and the newly designed chassis suspension system, but also further sublimates Rolls-Royce's iconic magic carpet-like driving experience. Not only that, the new gust does not need to compromise on the center of gravity of the vehicle, and the ultra-low center of gravity ensures an excellent sense of dynamics when turning.

The new gust adopts 100% all-aluminum body structure. From the outside, the body lines of the new gust are smooth and neat, and the body lines extending from the A-pillar to the roof are integrated with the rear of the car. This design technique is similar to Rolls-Royce Silver having its own customized body. Dawn and Rolls-Royce Silver? The two pioneering modes of cloud span time and space and echo each other from afar.

The design technique of integrating body lines makes the look and feel of the body smooth from front to back. The body of the new gust was welded by four craftsmen at one go. Equipped with 100% all-aluminum laser welding door, the new gust body is lighter but stronger, and the hardness can reach 40000nm/deg. In addition, the aluminum material used in the new gust body has better sound resistance than steel, creating a new realm for the quietness inside the car.

6.75L Twin Turbocharged V 12 Engine

From the feedback of gust customers, Rolls-Royce has gained insight into the pursuit of timely torque distribution and quiet driving experience by gust owners. To this end, Rolls-Royce built a 6.75-liter twin-turbocharged V 12 gasoline engine. The MAP parameters of the new gust engine are all customized, aiming to generate the maximum power of 563 HP /420 kW and the maximum torque of 850 Nm for the powertrain Generate equipped with all-wheel steering system and full-time four-wheel drive system. The maximum torque intervention speed of the new gust is 1 1,600 rpm, which is only 600 rpm higher than the idle state, which perfectly meets the customer's expectation for power. In order to achieve the ultimate improvement of interior quietness, the new gust air intake system adopts a wider air intake to reduce engine noise and create a top-level silent sound field.

Plane suspension system

Rolls-Royce's iconic magic carpet-like driving experience has been further sublimated in the new gust. Rolls-Royce automotive engineering experts redesigned a brand-new gust chassis suspension system, and the aircraft suspension system was born. Plane suspension system is named after its horizontal geometric plane. The development and testing cycle of the system has gone through ten years, and finally the brand-new gust has enjoyed an unprecedented sense of flying on land.

The new gust aircraft suspension system consists of three different parts. The first component is the upper wishbone shock absorber unit, which is installed above the front suspension assembly. It adopts advanced physical engineering technology and accurate dynamic scanning technology to bring a more stable and lightweight driving experience to the new gust. The second component is the driving monitoring assistance system. The system monitors the road information in front of the vehicle through the camera, and then prepares the vehicle suspension system according to the possible changes in the road ahead. The third technology is satellite-assisted transmission, which also aims to enable new gusts to predict the complex road ahead. The brand-new gust, which combines three leading vehicle technologies, can predict complex road conditions calmly and control easily.

The brand-new Gusteau upper wishbone shock absorber technology has gone through five years of road test and bench test. "Excellence" is the founder of Rolls-Royce Motor Company, Sir Henry Royce (? Henry. Royce) to the brand. In this spirit, Rolls-Royce chassis engineering experts made great efforts to build the upper wishbone shock absorber for the new gust, and further optimized the stepless electronic control shock absorber and the adaptive large-capacity air shock absorber strut assembly. Previously, this technology has never been used in production models.

The new gust is equipped with an all-wheel steering system and an adaptive air suspension for its five-link rear axle. The operation of the front and rear axles of the new gust is precisely controlled by Rolls-Royce undercarriage software. Chassis system software uniformly manages chassis technologies such as all-wheel steering system, full-time four-wheel drive system, body stability control, automatic drying brake system, etc., to ensure that the vehicle remains stable under the changing road conditions or grip level, so that the brand-new gust will never lose its surging power and excellent performance.

The new gust chassis system software ensures that the new gust can actively adapt to the changes of road conditions by managing the vehicle information system. The software system includes two key technologies: the first technology is the Rolls-Royce Driving Monitoring Assistant System. The driving monitoring assistance system is named after the "Red Flag Act" in Britain. Historically, British law stipulated that every moving motor vehicle must have a flag bearer waving a red flag to clear the way for the vehicle. The system consists of a stereoscopic image capture system installed on the windshield, which can monitor the road ahead. The suspension can be actively adjusted even at high speed of 100 km/h, and the second technology is Rolls-Royce satellite auxiliary transmission system. According to GPS data, the system can predict the turning road ahead and pre-select the best gear. Advanced information system brings unprecedented comfort to passengers and realizes sensitive vehicle control.

Door design that is easy to open and close?

Since the first Phantom was born in Goodwood, England, one-button automatic door closing function has been the constant configuration of Rolls-Royce cars. Just press the automatic door closing button on the dashboard or the C-pillar of the back door with your little finger, and you can easily close the door automatically. This function has always been favored by customers. Today, this iconic technology has been further sublimated, and customers can enjoy electric-assisted door opening on the new Gusteau. This is the first time in the history of Rolls-Royce cars.

When the customer opens the door from the car, first pull the door handle, and after confirming that there is no potential danger, the handle will automatically reset, then pull the handle and hold it down, and the door will open with electric assistance. When the door is opened to the satisfaction of customers, as long as the handle is released, the automatic door opening will be suspended.

When the user gets off the bus, he only needs to press the button on the handle outside the door to realize full-automatic door closing. If you choose to close the door manually, the door electric assistant will close. Vehicle-mounted longitudinal and transverse sensors designed and equipped for brand-new gust doors, supplemented by gravity sensors installed on each door, ensure that the speed of automatic door opening and closing remains unchanged in any road conditions.

The microenvironment purification system (MEPS) installed by the brand-new Gusteau for the first time can create an unparalleled microenvironment in the car. Rolls-Royce automobile products are carefully equipped with advanced air filtration equipment. In the brand-new gust, this technology has been further improved, and the whole software and hardware system has been fully upgraded.

The new gust is equipped with a high-sensitivity IMPURANCY detection sensor (impulse? Testing? Sensor) is used to detect the air quality in the car. If it is detected that the air pollutants in the car exceed the standard, the system will automatically suck in fresh air from the outside in recirculation mode. This mode transports the outside air to the filter for purification, and then inputs it into the car. The filter can remove most of the fine particles in the microenvironment of Rolls-Royce cars within two minutes.

Rolls-Royce models equipped with the most advanced technology.

The new gust is the crystallization of Rolls-Royce automobile technology, which integrates various advanced configurations. The illumination range of the new gust LED and laser headlights is over 600 meters, and the visual assistance system (Vision? Assist) can warn pedestrians and wild animals that may pass in front of you all day. Pre-warning auxiliary system, four-camera panoramic monitoring system, omni-directional visibility and panoramic view, active cruise control system, collision warning, intersection warning, lane departure and lane change warning, advanced 7x3 high-resolution head-up display, Wi-Fi hotspot, automatic parking, the latest generation navigation and entertainment system, etc., are all in the new gust.

New Gusteau's "Quiet Way"

Gust owners are mostly top elites in commercial wars. From the moment you sit in the brand-new Gusteau, customers can feel the uniqueness of Rolls-Royce in creating a comfortable and quiet driving experience. At the same time, its unparalleled chassis technology and transmission system engineering design, coupled with the unremitting pursuit of quiet sound field in the car, have created a brand-new Gusteau luxury driving experience. Rolls-Royce car audio engineers are experts in creating quiet vehicles. After years of hard work, engineers have finally created a brand-new Gusteau "quiet way", which will benefit more Rolls-Royce cars in the future.

The creation of the new gust "quiet way" benefits from Rolls-Royce's unique aluminum body space structure. All-aluminum structure has excellent sound insulation performance far beyond that of steel structure. This structure replaces the smooth structural design which is prone to vibration with precise and complex structural design. The new gust partition and floor adopt double-layer sound insulation design, and the middle is filled with composite damping sound insulation felt, which further blocks the influence of road noise on the quietness of the interior space. In this architecture, sound insulation materials are embedded between components. The new gust * * * uses * * more than 65,438+000 kilograms of sound insulation material, covering doors, roofs, even laminated windows and tire linings, covering almost the whole body structure.

When initially creating a quiet sound field with high sound insulation, it is necessary to further explore and improve the components that emit imperceptible noise when the vehicle is running. Acoustic engineers call these unobtrusive parts "hidden parts". In the research and development process of the new gust, engineers are committed to controlling the sound characteristics of each component during operation. Parts with unsatisfactory noise level need to be redesigned. For example, engineers found that air could easily flow into the car through the air conditioning duct, resulting in unacceptable noise, so they smoothed it and improved the final output of parts. In order to create a brand-new gust static sound field, engineers even specially modified the hardware of the power transmission system, adjusted the diameter of the transmission shaft, strengthened its toughness, and improved its acoustic performance.

Finally, the harmonious vibration of the whole vehicle. In the early mute test of the new gust, the team of acoustics experts of Rolls-Royce found that completely eliminating the noise would make people feel dizzy. In order to solve this problem, the team created a low-pitched environmental sound field similar to "whisper", and its auditory feeling was like a subtle note. Therefore, the * * * vibration frequency of each part of the new gust has been carefully adjusted to achieve harmony and unity. For example, the seat frame of the early prototype car will vibrate with the body, so Rolls-Royce developed a shock absorber to unify the frequency of all noise. In addition, the 507-liter large-capacity trunk will produce low-frequency noise that is usually imperceptible, which is quite obvious when driving on the expressway. Therefore, an independent space is set under the rear luggage rack of the new gust, which promotes the escape of sound waves and makes the acoustic effect of its vehicles more harmonious.

Custom sound system

Rolls-Royce is not only committed to creating a quiet interior space for every customer, but also to creating an unparalleled sound field. From the design stage of the new Gusteau architecture, these skilled customized advanced customized audio engineers set out to build their own audio systems, and carefully integrated excellent sound quality into each new Gusteau.

The brand-new Gusteau integrates speakers into the car body. * * * The volume and shape of the speaker are tailored according to the reverberation frequency effect of Bespoke advanced customized audio speakers, and this brand-new Rolls-Royce masterpiece has been carefully built into a top-level sound field that can achieve heavy bass.

Powerful speaker control 18 channels? (Each speaker is equipped with a sound channel), which provides high-quality audio output of 1 300W, and captures melody changes through sophisticated technology and high-precision magnesium-porcelain composite conical speakers. For the new Gusteau Bespoke advanced custom audio, the amplifier speakers will be used together with the traditional cone speakers. These audio equipment and the new gust car are integrated in an in-car concert hall- The brand-new Gust Startop is the elegant dome of the car hearing feast.

The new gust car is equipped with two adaptive microphones, which are used to monitor the excessive sharpening and noise reduction of audio in real time, and adjust the loudness of the possibly undesirable sound before it touches the speaker to cancel the noise. Bespoke advanced custom sound system completely retains the ultimate sound quality of music and provides exclusive listening experience.

Brand-new design

The design charm of Rolls-Royce masterpieces stems from the diversified design concepts that meet the needs of different customer groups. Under the guidance of the design concept of "controlling blog by contract", the brand-new Gust presents profound and simple perfection. At the beginning of the brand-new gust design, this meticulous and flashy design concept was named "protocol control". This concept is inspired by Rolls-Royce's emerging design trends in the fields of architecture, fashion, jewelry and ship design.

In the design process of the new gust, the design team integrated this minimalist aesthetics and devoted themselves to creating exquisite and pure Rolls-Royce masterpieces. From the moment this masterpiece came into view, the brand-new Gusteau's pure Rolls-Royce bloodline was undoubtedly revealed. Based on the exclusive aluminum luxury architecture of Rolls-Royce, the design team increased the width of the brand-new gust car by 50 mm, presenting the outstanding features of Rolls-Royce cars exquisitely. Sharp outline lines and angular headlights create an extraordinary, elegant and charming front face shape.

In addition, the front face of the new gust shows its unique and extraordinary personality. Its personality display is not through grandiose design, but through clever light sense. 20 groups of LED lights under the radiator grille skillfully show their personalities. In the new research and development stage of gust, the visual brightness of the prototype designed in the early stage is too high, and the light reflected by the polishing column is too eye-catching. Adhering to the aesthetic spirit of "making a blog by contract", the Rolls-Royce automobile engineering team painted the back of the metal grille to reduce the reflection, make the reflection softer and show the low-key and profound beauty of Rolls-Royce cars.

The front face of the new gust can be described as a concentrated expression of the design concept of "making a blog by contract". Its aluminum body structure is welded by hand, which makes the main structure of the new gust smooth like running water without any closed lines. Rolls-Royce "Celebration Goddess" stands proudly above the hood? ——? For the first time, Rolls-Royce removed the paneling line around the base of the "Celebration Goddess".

A straight and slender body line runs through the side of the new gust body, which fully shows its slender body. "floating line" (Waft? Line), in contrast, uses reflected light to illuminate the surface of the car body, creating a simple and pure sense of movement.

The neutral design of the glass middle platform echoes the icon of the double-door window with the same proportion, which indicates that the new gust has reached the ultimate balance in driving. The slightly arched roof outline reveals the strong sense of movement of the new gust. This amazing silhouette design runs through the tail and gradually narrows.

Exquisite rectangular taillights have become a classic element of modern Rolls-Royce cars. The new Gusteau keeps this design, and the lines of the lamp group are slightly tilted forward, adding more sense of movement. Taillights abandon the closed line design and emerge gracefully on the island-like delicate surface.

Launch a new interior design

With the rapid development of luxury consumption trend, the design concept of Rolls-Royce cars is constantly innovating. Rolls-Royce, as we all know, knows that car interiors should also follow this trend. This is generally the same as the design. The new gust abandons complicated details and grandiose decorations, and turns the interior of the car into a relaxing paradise, which not only highlights the texture of materials better, but also highlights the charm of haute couture colors to the greatest extent.

However, it is not easy to create a simple, pure, elegant and comfortable indoor environment. To meet the needs of customers, top-grade materials are indispensable. The unsatisfactory leather, wood and metal naturally cannot satisfy Rolls-Royce owners with excellent taste. The new Gucci interior kit * * * uses 20 sets of half leather, and each leather has passed the most stringent quality inspection in the automobile industry, ensuring that the 338 pieces of leather used, whether located in a conspicuous position in the car or not, meet the best quality. In addition, the brand-new Gust chose a spacious and extended straight sewing process instead of a messy and complicated sewing method, which reflected the exquisite sewing technology of Rolls-Royce leather and met the extraordinary taste of customers.

Brand-new gust wood interior uses perforated veneer, which dares to show the true colors of wood. Rolls-Royce Motor Company specially designed two new topcoats for the new gust. The first one is Ayous (Obsidian? Ayous) veneer, inspired by colorful lava color. The second is dark amber (dark? Done. Surface treatment is to add fine aluminum grain texture to dark wood to add charm to the room. Like the leather veneer, the wood of the new gust dashboard is cut into long veneers with cool metal vents. It is through these vents that the air filtered by the Microenvironment Purification System (MEPS) enters the car.

Customized advanced customization, starlight dashboard

Designers, engineers and craftsmen of Rolls-Royce Haute Couture Department have created their own starlight dashboard for the new gust: this world-first customized Haute Couture design skillfully echoes the starry sky of Rolls-Royce cars. Rolls-Royce's starry roof design has already become the iconic design of Rolls-Royce cars together with the "Celebration Goddess", "Parthenon air intake grille" and "Double R" logo.

The design of the Starlight Dashboard took two years and 10000 hours. This elegant and dazzling starlight dashboard is surrounded by more than 850 stars. When the lights in the car are not turned on, the starlight dashboard in front of the co-pilot is completely hidden.

Adhering to the brand-new gust design concept of "controlling blog by agreement", the advanced customization department of Rolls-Royce Bespoke has not adopted simple and conventional screen technology, but developed pure and luxurious innovative technology to realize this unique starlight dashboard design. The luminous effect of the starlight dashboard comes from 152 LED light sources, and the color of each LED light is perfectly matched with the clock and dashboard in the car. In order to make the luminous effect of the "ghost" symbol balanced and extremely soft, the new gust uses a light guide with a thickness of 2 mm, and its surface has more than 90,000 laser etched points. The light guide can not only distribute the emitted light evenly, but also produce a flicker effect. The light spot on the starlight dashboard echoes the twinkling starlight on the starlight roof, creating a dreamy atmosphere in the car.

The precise engineering design of the new gust ensures that the starlight dashboard is completely hidden when it is not bright. To this end, the new special envoy Gus used three layers of composite materials. The first floor is piano black (piano? Black) backplane. After laser etching, light can penetrate the "ghost" prefix and nebula map. The second layer should be painted dark. It is convenient to hide the pattern perfectly when the dashboard is not bright. The third layer is a layer of 0.5 mm thick light-colored high-gloss sealing paint sprayed before hand polishing to ensure that the instrument panel complements other high-gloss decorative effects in the car.

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.