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How to carry out membership marketing in jewelry industry?
Common activities include price reduction, discount promotion and gift giving. However, these event information will be launched by major businesses, which is not very attractive to customers. So how can we stimulate customers to buy? By looking at the jewelry industry, how should the jewelry industry fight the price war? Common activities include price reduction, discount promotion and gift giving. However, these event information will be launched by major businesses, which is not very attractive to customers. So how can we stimulate customers to buy?

By looking at the relevant cases of jewelry industry, we found that there are many successful points marketing cases. Only by continuous innovation can the small and medium-sized jewelry industry maintain profit growth. After the implementation of VIP points system in small and medium-sized enterprises, enterprises have gradually developed better and better, and their performance has also been rising. The development of jewelry industry pays more attention to the management of membership relations. In addition to constantly improving corporate brand image, it is also necessary to formulate different VIP points policies.

The price of jewelry industry fluctuates greatly and the price is unstable. It needs the flexible modification function provided by the member management software, and can flexibly input the consumption price when jewelry is consumed. It can clearly display different price charts of the same commodity, and purchase commodities in time according to these data. Classify customers according to different grades. Jewelry is not a fast-selling product, and customers will not come to spend it often. Then it is necessary to clearly record what customers consume in order to improve the quality of service. Strengthen the management of core customer groups, and stimulate customers to make secondary consumption through activities and integral policies. Different products have different integral rules. The software can query in various fields according to various conditions.