2. The main customers of AliExpress are located in Russia and Brazil.
3. The global expression market has penetrated into more than 220 countries and regions around the world, among which Russia, Brazil, the United States, Spain, France, Ukraine, Israel, Belarus, Canada and the Netherlands have become the top ten countries with the strongest purchasing power.
4. AliExpress is a cross-border electronic commerce platform built by Alibaba for the international market. This is what most sellers call "international Taobao". Global express sales are sold to overseas buyers, transactions are guaranteed through Alipay international accounts, and goods are transported through international logistics channels. It is the third largest English online shopping website in the world.
5. The global expressway covers 30 first-class industry categories, including 3C, clothing, home, jewelry and so on.
6. The favorable industries mainly include: clothing, mobile communication, shoes and bags, beauty and health, jewelry and clocks, consumer electronics, computer networks, home, auto parts, lamps, etc.
; How to do online operation well;
1. Pre-opening preparations. Before opening a store, we need to look at the big data of the whole express platform and the current situation of the products we want to sell in the market. Choosing products is very important. Choosing a good product is half the battle.
We need to know about the fierce competition of the products we want to sell at present. How many sellers are there? If it is too much, our products have no cost advantage and we can choose to give it up. If there are few sellers, you can look at the overall sales. If the sales volume is also poor, you can also consider whether to give up, because without sales volume, it is difficult to make products with high competition.
2. The expression is actually very similar to Taobao. When we release products, we must choose the correct category and path. If the category is misplaced, the goods may not be put on hold. Therefore, it is very important and we must be careful.
3. Product quantity. Personally, I suggest that the products in the previous store are between 100-200, and it is not recommended to distribute goods in large quantities.
4. Filter the title keywords. The keyword search of e-commerce platform is usually reflected in the title. We can choose accurate product keywords and arrange titles reasonably. Don't pile up keywords casually, but the effect will get worse.
5. Analyze the store's bounce rate, conversion rate and traffic entrance. Master several related product pages, sell well in the store, and pay attention to optimizing and maintaining the product process. It is best not to do some illegal operations on these product pages, so as to avoid the platform finding and judging violations, reducing the weight and reducing the overall traffic of the store. Analyze the bounce rate and conversion rate of the store. If the click rate is high and the conversion rate is low, optimize the detailed drawing, main drawing and product introduction in time to improve the customer browsing experience.