Frisco B2C is a mode of e-commerce, which stands for "business-to-customer", that is, the commercial retail mode of selling products and services directly to consumers, which is popularly called online shopping. With the continuous development of B2C, it has become a new growth point of national economy, and more and more people start shopping online. The most representative enterprises are Tmall and JD.COM, both of which adopt B2C mode. The rapid development of B2C has brought a huge impact to the traditional retail industry, and almost changed everyone's daily consumption habits. It can be said that it is a very powerful e-commerce model, and it is still developing rapidly in different ways.