In 20 12, due to the appearance of Google Glass, smart wearable devices, as a hot spot in the smart terminal industry, have been widely recognized in the global market. The trend of wearable devices has spread all over the world, and various wearable devices have become innovative projects of many enterprises.
Under the background of the development wave of smart wearable devices, the jewelry industry is not to be outdone. At one time, with the help of the coat of intelligent technology, the concept of intelligent jewelry was introduced. Since 20 15, many domestic jewelry enterprises have gradually set foot in the field of smart jewelry, and in 20 16, it has blossomed everywhere and achieved fruitful results.
The development of smart jewelry has entered a new stage.
Jewelry is an ancient industry, and microelectronics technology is a cutting-edge modern industry. Now, these two parallel lines merge together, creating a new category market, which is smart jewelry.
It has broken through the decorative and aesthetic requirements of traditional jewelry, and the emergence of intelligent jewelry has given jewelry more scientific and technological content and added value with the help of "internet plus" and high technology.
It is not difficult to find that the smart jewelry functions in the jewelry industry are similar, such as monitoring heart rate, recording sleep, taking photos with one click, calculating calorie consumption, sedentary reminder, calling reminder and other common functions, as well as one-click call for help and remote care introduced by some innovative smart jewelry companies.
Following a lost-proof smart children's jewelry made in Zhou Dasheng on 20/0/5, a new product "Care" was introduced in the first half of 20/0/6, which is a smart jewelry specially made for women.
On July 27th, 20 16, TOTWOO, a "Chinese-Italian Half-Blood" fashion smart jewelry, was released in Beijing. As a mass-produced all-precious metal smart jewelry, its "Blooming" series is officially sold at home and abroad.
Smart jewelry "has been taught"
Mats Wang, one of the founders of TOTWOO and a well-known Internet person in China, once said that it is necessary to solve many problems such as software and hardware research and development, supply chain, etc. In order to integrate two completely different industries, namely jewelry and smart hardware, and realize mass production on the basis of retaining their own characteristics. There are similar products abroad at present, but most of them are still in the conceptual stage, or just ordinary ornaments.
At present, smart jewelry companies generally adopt crowdfunding models such as JD.COM(JD) and Taobao as capital operation to attract capital bets. Through this sense of science and technology, they can get higher profit value and get rid of the dilemma of selling gold jewelry materials.
At present, there are many technical problems that cannot be solved: the battery capacity is small, and the chip size is difficult to shrink, which leads to the large volume of smart jewelry and imperfect chip technology. This makes the phenomenon of "stillbirth" of smart jewelry not rare in the past two years. Under the background of not forming a mature scale, many smart jewels have been deeply "learned" by the market, which has brought a painful price to downstream terminal dealers. Smart jewelry is engraved with the impression of "huge volume" and "immature technology".
The official invoice is as indispensable as the appraisal certificate.
China Quality News April 29th