Shenzhen Safir Jewelry Co., Ltd./Shenzhen Safir Jewelry Company. Founded in 1993, it is a jewelry company that mainly deals in solderless gold products such as diamonds, emeralds, colorful treasures, gold and pearls, and integrates R&D, design, production and processing, and franchise chain.
Safir Jewelry pioneered the "solderless welding technology" and created solderless gold with a gold content as high as 999.9‰. It is known as "gold among gold", won the first prize of science and technology of China Gold Association, won the "Top Ten Brands in China's Jewelry and Jade Jewelry Industry" and "National Leading Brand in Jewelry Industry Quality", and has more than 200 national invention patents. Safir's solderless gold is purer and more valuable-it is truly "purer, more environmentally friendly and healthier" without adding any solder.
Since the establishment of the brand, Safir Jewelry has always adhered to quality first and focused on the innovation of gold technology. Production bases covering an area of nearly 6,543,800 square meters have been established successively in Changle, Shandong and Li Lang, Shenzhen, and a whole set of production and processing procedures such as product design, research and development, inspection and testing have been assembled, and enterprise standards higher than national standards have been strictly implemented to ensure that the gold content of each solderless gold jewelry is as high as 999.9‰, which is deeply loved by consumers.
From 20 14, Safir Jewelry, together with the brand image spokesperson, created a 9.999 kg "10,000 gold wedding dress" at Shenzhen International Jewelry Fair, promoting the gold culture and further leading the trend of gold fashion wedding dresses, which was reported by major media.
Safir Jewelry and CCTV jointly hosted CCTV- 1 Avenue of Stars, Dream Festival, Chinese Good Songs and Mid-Autumn Festival Gala, with the exclusive title of CCTV Spring Festival Gala special program "Happiness to Good Luck". The brand awareness and reputation of Safir Solderless Gold are increasing day by day, and the brand operation mode is improving day by day. Up to now, Safir Jewelry has opened more than 1700 brand stores nationwide, and its brand influence covers the whole country.