Louis Vuitton, one of the most outstanding leather designers in French history, opened the first suitcase shop named after himself on 1854.

A century later, Louis Vuitton became one of the best brands in the field of luggage and leather goods, and became a symbol of high society. Nowadays, the brand Louis Vuitton is not limited to designing and selling high-grade leather goods and bags, but has become a giant trend vane in the fields of fashion, accessories, shoes, bags, jewelry, watches, media, famous wines and so on.

From the early LV suitcase to the ever-changing LV fashion show on the runway every year, the reason why LV (Louis Vuitton) has always stood at the top of the international fashion industry and stood proudly among luxury brands lies in its own unique brand DNA.

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Product characteristics

The authenticity of Louis Vuitton's waterproof and fireproof legend is hard to trace, but it does not use leather or other ordinary leather materials, but uses a canvas material called canvas for oil painting, plus a layer of waterproof PVC, which really makes its leather bag durable and not easy to wear. In addition to "durability", Louis Vuitton, which has a history of 150 years, has been specializing in the royal and aristocratic markets from the beginning, which is why this famous brand stands firm.

1888, Louis Vuitton replaced the original beige stripe with a square pattern and added a registered trademark, but counterfeit products still flooded the world; As the sole inheritor of the famous brand Louis Vuitton Group, George designed the famous brand abbreviation logo of Louis Vuitton in the quiet office of 1896 Agnel.

In June1897 65438+1October 1 1, it was registered with the Labor Mediation Committee and officially put into use. In this strange combination of letters and four-leaf flowers, diamonds surround floral ornaments on a brown background. The four-leaf pattern may come from the Kung Fu Wolf in the Governor's Mansion. The creativity of fancy patterns may come from the paintings of the Edo period in Japan.

There are concave surfaces around the four stars, which look similar to the pattern of the flag of the Han Dynasty in China. Or poetically speaking, the idea of flower-shaped pattern comes from the floor tiles in George and Josephine Vuitton's kitchen.

Baidu Encyclopedia-Louis Vuitton