Brand: I do.
DR and I are both through emotional marketing. I asked both sides, "Do you want this man to be your husband and get engaged to him?" Love him, take care of him, respect him, accept him, and be loyal to him forever until the end of your life, whether in sickness or health, or for any other reason? " ……
"Yes, I do."
I DO's brand inspiration comes from this. This sentence is yes, I am willing to bear the expectations of both sides for the future and the responsibility for a family. Turn this power into a diamond ring and give it a new definition, not just a piece of jewelry.
Dead triangle positioning (dead reckoning)
DR's brand concept is more intuitive and specific than mine. The doctor suggested that a man can only customize one diamond ring in his life. He can't buy other products of his family unless he buys a diamond ring for marriage proposal.
When buying a wedding diamond ring, you can choose the diamond ring and style first. At the time of settlement, you need to show your identity information to verify whether you have purchased it before, and register the consumer's personal information in the DR system, indicating that you have purchased the DR diamond ring.
This concept can make many partners buy such a diamond ring that can only be bought once in order to prove their true love, and give her the only chance.
Style and price: The two brands have their own R&D, design and quality inspection links in style, and there are some differences, but they are not obvious. They should be chosen according to consumers' personal preferences.
In terms of price, the prices of the two companies are similar, both of which are more expensive.
Dr group mosaic, the shape is particularly unique and meaningful.
I have prepared jewelry and a customized diamond ring for you. I wish you happiness ~