Current location - Plastic Surgery and Aesthetics Network - Jewelry brand - How much are these jewels? Seek the answer of case analysis
How much are these jewels? Seek the answer of case analysis
1, Greece has adopted the strategy of personnel promotion, discount and profit, and satisfactory pricing. The reason for the failure is that the customer's purchasing psychology and demand desire, as well as the customers and markets targeted by jewelry are not understood.

2. Because this kind of gem is different from the turquoise gem sold in the store in the past, and its color is brighter, the price should be raised.

3. The main factors affecting pricing are price, home, etc. The basic pricing methods include cost-based pricing, profit target pricing, marginal revenue pricing and demand-oriented pricing. Pricing strategies include pricing by new products, pricing by demand, discounts and concessions, pricing by regional differences and so on.