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What happened when the hospital asked the female anchor to broadcast live?
Recently, some netizens broke the news that many doctors' assistants who claimed to work in a male hospital in Taiyuan recruited patients for medical treatment through live webcasts. During the live broadcast, these anchors introduced netizens to their hospitals by helping to answer male questions. A survey by Beijing Youth Daily reporter found that these network anchors are not medical practitioners. In addition, the hospital is still recruiting network anchors, and the live broadcast platform said that this live broadcast did not comply with relevant regulations. The Taiyuan Municipal Health Planning Commission said that it has been involved in the investigation.

Medical auxiliary live broadcast online diagnosis and treatment consultation

Recently, on the webcast platform "A auto Faster", many women who claimed to be doctors' assistants in Taiyuan Jianguo Urology Hospital answered andrology questions through live webcast. In the on-site screenshots of many users who broke the news, there were messages from netizens and the contents of "medical assistance" reply.

According to the content disclosed by netizens, the reporter of Beiqing Daily found a female anchor named "Jiao Jiao Yujie" on the live broadcast platform of "Car Faster". The reporter opened the live broadcast room and found that more than 1 10 people were watching the live broadcast. During the live broadcast, the anchor claimed to be the assistant director of Taiyuan Jianguo Urology Hospital and had many years of medical experience. "I am more senior than ordinary nurses, and I am a doctor's assistant. I am mainly responsible for sorting out patient information. When I am not busy, I will follow them into the operating room for surgery. "The anchor said that the purpose of his live broadcast was to help others and answer questions about male health.

The reporter of Beiqing Daily noticed that the live broadcast time of the anchor was not during the break time, but during normal working hours. It can be clearly heard in the background sound of the female anchor's live broadcast that there are other anchors doing similar live broadcasts in the same room.

In the message at the bottom of the live broadcast room, some netizens asked about men's health knowledge, and also asked about the price of treatment and surgery. In the live broadcast, the anchor will answer most questions about "men's health" raised by netizens, but after each answer, he will lead the topic to the examination discount of his own hospital.

"If you want to do circumcision, you have to use a scalpel. But if you want to use nano-minimally invasive, you must use laser minimally invasive. This is better without pain, from 680 yuan. " The anchor introduced to the consultant in the live broadcast, "If you want to take the exam, you can come here these two days. If you want to add the anchor's WeChat and make an appointment with the anchor, you can view it for free. There are activities in these two days, and some exams and operations can be exempted from 30% subsidies. The top 20 are limited every day. "

The anchor status is not an intern nurse.

The reporter of Beiqing Daily added the anchor's WeChat as a patient. During the consultation, the anchor emphasized that the Taiyuan Jianguo Urology Hospital where she was located was a "regular national hospital" and also ensured that the surgical director of the hospital was experienced. "They are all experts in Beijing, don't worry" and told the reporter of Beiqing Daily that "there are free examination activities for students, and there is a 30% subsidy for treatment, and 300 yuan will not be reduced for surgery", and it is guaranteed that the amount will not be reduced during the examination.

The anchor recommended two chief surgeons of the hospital to the reporter of Beiqing Daily. The anchor claimed that the two doctors had decades of clinical experience, and said that the doctors were good at diagnosis and treatment of integrated traditional Chinese and western medicine. However, the reporter verified through the website of the National Health and Family Planning Commission that the majors of these two doctors are Chinese medicine, which is not consistent with the propaganda of the hospital.

The reporter of Beiqing Daily learned that more than one person in this hospital is conducting this type of live broadcast, and other colleagues of this female anchor are also conducting this kind of live broadcast. The first person who thought of soliciting business in this way was the anchor himself. When the reporter asked her if she was afraid of being reported using this method, she said that some people also reported it, but it was also broadcast live for men's health. We just provide a platform for patients to see a doctor. However, she claimed that although she came up with the idea herself, if her department director knew about it, she would not be able to broadcast it live.

The reporter of Beiqing Daily got in touch with the hospital registration office. The staff of the registration office told the reporter of Beiqing Daily that the anchor of the live broadcast was a nurse in their hospital and a nurse at the deputy director level. When the reporter asked whether the anchor sales method would attract more business, the staff of the registration office said, "Yes, many customers come here because of the beauty anchor."

Subsequently, the reporter of Beiqing Daily used the name of this "nurse" to inquire in the intern nurse system of the National Health and Family Planning Commission and found that there were no qualified intern nurses.

The hospital recruits anchors to be beautiful.

The reporter of Beiqing Daily found through inquiry that the full name of this hospital named Taiyuan Jianguo Urology Hospital is Taiyuan Jianguo Urology Hospital Co., Ltd., which was called Taiyuan Eurasia Infertility Hospital Co., Ltd. before May 6, 20 15, and later renamed Taiyuan Eurasia Hospital Co., Ltd., and on August 3 15, this hospital was renamed Taiyuan Jianguo Urology Hospital Co., Ltd. again.

By searching on major recruitment websites, we found that this hospital is recruiting a "special" position other than medical staff-network anchor.

The reporter of Beiqing Daily contacted the recruiter in the form of a candidate. The staff said that the unit of the network anchor in the photo is indeed Taiyuan Jianguo Urology Hospital, and the work place is also in Taiyuan Urology Hospital. The main job is to help netizens "answer questions" and do "health consultation" on the webcast platform.

Recruiters say that candidates don't need to have any medical experience. "It doesn't matter what you used to do and what you studied", as long as you are articulate and beautiful, "you don't have to be a medical student or a nurse, and you don't need a medical practitioner's qualification certificate or a practice nurse's qualification certificate". He also said that after admission, the hospital will conduct relevant training and "will teach you how to answer the consultant's questions".

Local intervention investigation of live broadcast violations

For this kind of online promotion of medical consultation through webcasting, the staff of "Aauto Live Faster" said that this live broadcast with marketing method involves medical consultation and diagnosis and treatment services, which does not meet the requirements of the platform. The live broadcast of "Automatic Faster" also encountered some medical institutions using the live broadcast of "Automatic Faster" to do marketing and advertising for hospitals. For this problem, the live broadcast of "Aauto Faster" has been studying how to control it better. I hope that netizens will find this live broadcast on the platform and actively report it. After receiving the report, the platform will conduct a manual audit. If the report is true, the anchor will be dealt with accordingly.

The staff of the National Health and Family Planning Commission said that this behavior of promoting hospitals through webcasting needs further investigation to determine whether it is in compliance. If the webcast is conducted by a qualified doctor, then this is the way to answer the health consultation questions raised by patients. However, if this "doctor" gives a "diagnosis and treatment" to patients without obtaining a doctor's qualification certificate, then this behavior may involve illegal medical practice. In addition, for the hospital's statement that the live broadcasters are all nurses, the staff of the Health Planning Commission said that nurses cannot act as doctors to treat patients.

The staff of Taiyuan Health Planning Commission in the area where the hospital is located told the reporter of Beiqing Daily that they have received reports and complaints about related issues and have been involved in the investigation.