At the same time, according to the basic standards of network short video content review, short video programs and their titles, names, comments, barrage, expression packs, etc. The following specific contents shall not appear in its language, performance, subtitles, pictures, music and sound effects: contents that endanger the Socialism with Chinese characteristics system; The content of splitting the country; Content that damages the national image; Content that damages the image of revolutionary leaders and heroic martyrs; Divulging the contents of state secrets; Content that undermines social stability; Content that undermines national and regional unity; Content that violates the national religious policy; Disseminating terrorist content; Distorting and belittling the excellent cultural traditions of the nation; Malicious slander or damage the image of the people's army, national security, police, administration, justice and other state officials and the image of party member and the producers; Beautify the content of villains and villains; Propagandizing feudal superstitions and violating the scientific spirit; Propagandize the contents of unhealthy, negative and decadent outlook on life, world outlook and values; Rendering violence and blood, showing ugly behavior and horror scenes; Show obscenity and pornography, render vulgar tastes, and promote unhealthy and non-mainstream views on marriage and love; Insult, slander, derogatory, spoof others' content; Content that is contrary to social morality, vulgar style and serious entertainment tendency; Content that is not conducive to the healthy growth of minors; Publicize and beautify the contents of the war of aggression and colonial history in history; Other contents that violate the relevant provisions of the state and social morality.
It is understood that "Detailed Rules for Auditing Standards of Network Short Video Content" has become a basic institutional document for major network audio-visual platforms to strengthen the auditing management of program content since it was released at the beginning of 20 19. As an important part of promoting the special work of short video management, the new version of the Rules will play a positive role in guiding relevant short video platforms to strengthen the institutional mechanism construction of short video program management and promote both the symptoms and the root causes.