The channel is mainly responsible for contacting the agent, giving your advertisement to the agent, and then the agent communicates with the customer. Zhike is mainly responsible for contact and communication with customers, and direct customer sales are the end users. Their advantages are large target group, accurate market positioning, clear profit model and easy replication. The disadvantages of the channel are high price, low profit and low loyalty of bodybuilding partners. As the medical beauty market becomes more and more transparent, the return rate decreases. The disadvantages of direct customers are high upfront costs, unstable returns and difficult public relations.

Whether it is a channel or a direct customer, it is a good model to be good at giving full play to their strengths and using their own resources to combine with the model perfectly. Going out of its own mode is the key to the future development of enterprises.