In recent years, the state policy has encouraged the society to run medical services. Various types of private hospitals have been set up with various capitals, including large private hospitals built according to tertiary hospitals, large specialized hospitals, large specialized hospitals, specialized hospitals and small general hospitals, and many even formed a certain scale of hospital groups.
There are more and more private hospitals, but many private hospitals are too numerous to be found, and their operation is bleak, which leads to the misery of all kinds of capital entering this industry.
With the tightening of the epidemic and the impact of the epidemic on the medical service industry this year, the capital flow of many private hospitals has been broken, and the authors who closed down and sold themselves are everywhere.
There are few private hospitals
Why do private hospitals with good hardware facilities and a good team of experts enter the medical service market? Based on some thoughts about entering this industry in recent years, the author thinks that there are several important reasons:
1. The poor reputation of private hospitals in the eyes of ordinary people has its own historical reasons < P > Since the reform and opening up, the existing investment operators of private hospitals are generally low-level personnel in some medical industries, and even many of them are non-medical professionals. As for a certain department, it has already reached the point where everyone shouts, and its cheating behavior is now well known, even the old ladies in poor mountainous areas understand their routines.
However, the existing private hospitals run by high-quality medical professionals are in the initial stage, burdened with heavy burdens, and the dividend period of the times is fading, which is really a long and arduous road ahead.
2. Private hospitals are over-decorated, and the expert team is too luxurious, and the charge has always been a mystery.
The charge problem derived from a certain department has always been a mystery in the hearts of ordinary people. Many people who don't know the truth, based on their previous understanding of private hospitals and the fact that investors in private hospitals like to be unconventional, have better hardware conditions than one, and the luxury of decoration exceeds that of star-rated hotels. The expert team is either Peking Union Medical College or Shanghai.
3. There is something wrong with the location of private hospitals
Many investors in private hospitals are doing real estate business in the name of saving costs or medical treatment. Regardless of the densely populated factors and the convenience of transportation, we choose some remote places to invest in the construction of hospitals and even some industrial parks. As a result, the number of outpatients is scarce and the hospital is difficult to operate.
Medical care pays attention to the service radius, and people want to see a doctor conveniently, quickly and efficiently. Unless you are a specialist with very strong characteristics, you can choose such a place to run a doctor because the wine is not afraid of the depth of the alley. But even if there is such a college, the author does not agree with such a site selection strategy.
4. There is something wrong with the choice of specialties or specialized diseases in private hospitals.
At the national policy level, it has never been said that encouraging the society to run medical services means curbing the development of public hospitals. It is only hoped that high-quality medical care will sink and avoid the siphon effect that will damage the ecological environment of primary hospitals due to the blind expansion of provincial and municipal top three hospitals.
private hospitals must realize the significance of this policy when choosing specialties or specialized diseases. It must be an effective supplement to public health care. Effective supplement is divided into two parts: first, public medical care is overcrowded and service capacity is overdrawn. Second, public medical care is not covered, and the people have needs in this regard.
Many private hospitals have a serious overlap with local public hospitals in terms of specialties and special diseases, which leads to some vicious market competition, and even in order to compete for relevant expert resources, they spend a lot of money to dig people in public hospitals, undermining the basic purpose of ensuring medical needs in public hospitals, which is naturally suppressed by local medical administrative departments and presidents of public hospitals.
5. There is an extreme shortage of management talents in the medical industry
Private hospitals are still a new thing for the medical service market that is not fully market-oriented. Facing the increasingly strict medical supervision and the higher medical demand of the people. Professional medical management talents are extremely scarce in the market.
Medical management talents need to make investors make money, the government can rest assured, and the people are satisfied. They need to have very strong professionalism, management and management skills, integrate a lot of resources to promote the development of hospitals, and have the ability to cope with government supervision. The threshold is extremely high, but there is no corresponding training institution in China at present, and all the existing ones are barbaric and almost all have various defects.