While exporting Samsung mobile phones, modern cars, TV dramas and spiritual husbands to China in batches, South Korea has also shown the miracle of the Han River in the plastic surgery industry to Chinese people. So that people in China believe that beautiful women in South Korea will be stabbed, and when it comes to plastic surgery, they will inevitably think of South Korea.
Today, the question that Yi wants to talk about is: Do Koreans really love plastic surgery that much? Why does Korean plastic surgery shock China?
On duty with a disfigurement similar to plastic surgery, I saw Jun and Sun Tian.
How much do Koreans love plastic surgery?
Everyone knows that Koreans like plastic surgery. How much do Koreans like plastic surgery? Let's look at a set of data first.
According to the data in the Global Plastic Surgery Report 20 14 issued by the International Society of Aesthetic Plastic Surgery, South Korea performed 980,000 plastic surgeries in 20 14, making it the fourth largest plastic surgery country in the world after the United States, Brazil and Japan.
However, the top three countries are all big countries with a population of over 100 million, while South Korea, with a population of only 50 million, has successfully advanced to the country with the largest proportion of cosmetic surgery population in the world.
According to the survey data of the International Society of Aesthetic Plastic Surgery, 20% Korean women have had at least one plastic surgery, while only 5% in the United States. South Korea's Chosun Ilbo conducted a questionnaire survey on Korean female college students in 2009, and the results showed that 25% of them admitted that they had "plastic surgery". Of those who have had cosmetic surgery, 80% said they still want to do it. Among those girls who don't have plastic surgery, 80% have plans for plastic surgery.
Not only Korean women are willing to make themselves more beautiful, but many men are also willing to cut their faces. Young men prefer nasal surgery and facial surgery, while middle-aged and elderly men choose pouch surgery and eyebrow lifting surgery. The latest survey shows that about 10% of men want this.
Not only ordinary people are keen on plastic surgery, but also the President of South Korea is interested in plastic surgery. Some media reported that former South Korean President Roh Moo-hyun and his wife had some eye operations respectively. Most Koreans understand and support this. They think that the president represents the national image, and the president looks energetic and charming after the operation.
Recently, cosmetic surgery has reached a new level in Korea: not only for people, but also for their pets. Contrast photos of pets before and after plastic surgery are constantly appearing on Korean websites, attracting people's attention.
Why do Koreans love plastic surgery so much?
Comparison of pet dogs before and after plastic surgery
Because Koreans are crazy about plastic surgery, there are many plastic surgery hospitals in Korea. In Seoul, the capital of South Korea, there are hundreds of plastic surgery hospitals and clinics on a street called Jeong 'ou Pavilion, which many people call "plastic surgery street". According to the BBC, there are currently more than 1000 regular cosmetic hospitals and clinics in Korea. At the same time, more and more Koreans are engaged in plastic surgery. In terms of population proportion, South Korea is also one of the countries with the highest proportion of plastic surgeons.
Why do Koreans love plastic surgery so much?
Plastic surgery steet
Is it collective inferiority for Koreans to love plastic surgery?
So why do Koreans love plastic surgery so much?
According to a certain "national character", South Korea attaches great importance to people's appearance.
Some American scholars who specialize in South Korea believe that Koreans have a "deep-rooted tendency of appearance first". There are also views that Koreans attach great importance to their appearance because they have been vassal countries or colonies for a long time and have an inferiority complex in national consciousness.
Of course, this statement may be as unconvincing as "the people of China have been hardworking and kind since ancient times", but you can't say anything wrong. ...
Why do Koreans love plastic surgery so much?
You can easily cite an example like Yi to prove that Koreans are particularly enthusiastic about plastic surgery. For example, AC Nielsen's questionnaire survey shows that 94% of Koreans believe that "appearance is related to the results of employment interviews"; 85% people think that "appearance affects interpersonal relationships"; 65% people "agree that a wife or husband should have plastic surgery to improve their appearance".
In order to let their children win at the starting line, many parents even said that even if their children are primary school students, they will take their children to plastic surgery as long as necessary, and many parents have prepared adult gifts for their children's plastic surgery.
All these can prove that Koreans are really more keen on plastic surgery, and the whole society is used to it, but it is hard to say whether this is the reason why Koreans love plastic surgery or the result of the developed plastic surgery industry.
A shot in the Korean War brought the cosmetic industry to South Korea.
In order to explain the reasons for the development of South Korea's cosmetic industry, I would like to show you a brief history of South Korea's cosmetic industry.
In fact, the birth of cosmetic surgery in Korea has nothing to do with people's love of beauty, but to help people injured in the war recover.
Cosmetic surgery first had a relationship with South Korea in the 1950s. Just after the Korean War, because many people's faces were destroyed by the war, several American surgeons came to South Korea to help the injured people operate. One of them is Ralph Millay, who is mainly responsible for helping patients recover from injuries.
In the process of constantly rescuing the wounded, he tried to be a double eyelid surgery for Koreans. In Korean academic circles, he is considered to be the first doctor to be a double eyelid surgery in Korea.
Dr. Millay believes that double eyelids will make Koreans more westernized. By creating a more westernized appearance, Asians will better integrate into the international economic environment, especially relying on the United States. Some American scholars also believe that Koreans subconsciously have a kind of self-racial prejudice, and rhinoplasty and double eyelid cutting can eliminate the appearance characteristics of race.
Why do Koreans love plastic surgery so much?
The picture on the left shows Miss Korea at 1957, and the picture on the right shows Miss Korea at 20 12.
196 1, the first cosmetic surgery clinic in Korea opened. However, at that time, movie stars and porn workers were the majority of plastic surgery. With the increasing number of ordinary people undergoing cosmetic surgery, cosmetic surgery became popular in South Korea in the 1980s and 1990s. On the one hand, the living standards of ordinary people have been significantly improved, and when they have enough food and clothes, they have the energy and money to improve their looks; On the other hand, with the development of economy, more and more Korean dramas appear on TV screens, and many stars in Korean dramas are plastic surgery. They are glamorous and become role models for young women's plastic surgery.
South Korea also established the Plastic Surgery Association at this time and began to conduct special research on plastic surgery technology. They sent plastic surgery teams to Europe to study, visit and inspect. After returning, they conducted technical analysis and upgraded their skills on the original basis. Finally, they formed a set of plastic surgery techniques with Korean characteristics specifically aimed at the appearance and aesthetics of East Asians-pursuing softer lines and younger facial features.
Why do Koreans love plastic surgery so much?
The financial crisis has caused more Koreans to undergo plastic surgery.
For the Korean cosmetics industry, the financial crisis in the late 1990s was a great event to be thankful for.
Why do Koreans love plastic surgery so much?
1998 during the financial crisis, unemployed Koreans took to the streets.
After the outbreak of the financial crisis, the entrepreneurial wind has been blowing all over South Korea, and the government has continuously encouraged people to start businesses. The same is true of doctors. At that time, many doctors came out of the hospital to open their own clinics. So there are more places for plastic surgery.
More importantly, after the financial crisis, South Korea's economy was depressed and employment became more difficult. The proportion of newcomers in some well-known enterprises has even reached 1, 000: 1, even hotter than domestic civil servants. Enterprises pay more attention to appearance while paying attention to employees' ability, which also makes cosmetic surgery more common in South Korea.
On the other hand, the pressure of Korean women is much greater than that of China. It is difficult for women to find a good job in Korea. Statistics show that the social participation rate of Korean women is only 49.9%. A survey released by the Korea Women's Policy Research Institute also shows that the employment rate of highly educated women in Korea is only 60. 1%. This shows that about 40% Korean women are not employed in society after receiving higher education.
Why do Koreans love plastic surgery so much?
Korean women in job hunting
At the same time, in Korea, it is more difficult for women to get promoted at work. In March of 20 13, MasterCard Worldwide conducted a survey on the proportion of women leaders in politics and business in four countries in the Asia-Pacific region. The survey results show that South Korea ranks third from the bottom with 17.5%, only slightly higher than India.
The proportion of middle and senior female employees in Korean government agencies and enterprises is also very small. The proportion of female civil servants in countries above Grade 4 in South Korea is 7.3%, while the number of female employees in the top ten enterprises in South Korea is only 0.5% of the total number of 65,438+.
According to the data in the Global Gender Gap Report released by the World Economic Forum, South Korea ranks 1 15 among the 45 participating countries and 20th in Asia, making it one of the developed countries with the lowest social status for women.
Under the fierce competition and pressure, it is a rational choice for women to increase their competitive advantage through plastic surgery, so as to find a good job or a good husband. Japan, where cosmetic surgery is also very popular in Asia, is also a country with a disparity between men and women.
Why do Koreans love plastic surgery so much?
Plastic advertisements in Korean subways
Of course, cosmetic surgery has also brought huge economic benefits to South Korea, and it is one of the most attractive industries for tourists. According to the survey, in 20 14 years, about 5% of about 4 million cases of cosmetic surgery in the world were completed in Korea. According to media reports, the annual income of the plastic surgery industry in South Korea can reach 3 billion US dollars.
Since it can bring such great benefits to the country, the government also encourages the development of the cosmetic industry and often introduces some policies to promote the development of the cosmetic industry. For example, from April this year, foreign tourists who go to South Korea for plastic surgery can get a 10% tax refund. The Korean government has also done a lot of publicity for China about the Korean cosmetic industry. The effect of this advertisement is obviously very successful.
Why do Koreans love plastic surgery so much?
However, China people may soon be unable to laugh at Korean plastic surgery. In recent years, the number of plastic surgery patients in China has been skyrocketing at an alarming rate. By 20 15, the number of plastic surgery in China has accounted for 12.7% of the total plastic surgery in the world, making it the third largest plastic surgery country in the world.