1. Divide the market and identify different consumer groups, each with different needs and characteristics.

2. On the basis of market segmentation, select the target market with potential and feasibility.

3. Determine the characteristics, advantages and market positioning of the product according to the demand and competition of the target market.

4. Formulate marketing strategies suitable for the target market, including product promotion, promotional activities, channel selection, price strategy, etc.

5, through the establishment of brand image and reputation, improve consumers' awareness and loyalty to products.

6. Provide quality after-sales service, including product consultation, maintenance and customer complaint handling, so as to improve consumers' trust and satisfaction with products.

7. Evaluate the effect of marketing strategy regularly and make adjustments according to market changes and consumer demand.