Current location - Plastic Surgery and Aesthetics Network - Plastic surgery and medical aesthetics - Wu Yuping, a celebrity in plastic surgery planning, thinks that "the marketer of news events is actually the director". What do you think of this?
Wu Yuping, a celebrity in plastic surgery planning, thinks that "the marketer of news events is actually the director". What do you think of this?
News event marketing is known as "making media work for enterprises". How to achieve this step requires the unique planning ability and keen news capture ability of news event marketers.

Often many news events are uncontrollable, which requires news event marketers to make careful planning in advance. For example, the cause of news events, the hype point of news events, the climax point of news events, the selling point of news events, the singing point of news events and so on.

So many points are often not possessed by news figures or news events themselves, which requires news event marketers to deeply deconstruct after fully understanding news figures and news events, so as to make news shine, make blind spots clear and avoid silence.

Finally, Wu Yuping, a celebrity in plastic surgery planning, believes that major plastic surgery hospitals should be cautious in the marketing of news events to avoid hyping news and blowing themselves up.