Yuexiu carries the profound cultural heritage of Guangzhou. The combination of "Yue" and "Xiu" has profound meaning, which is embodied as follows:

Yue: It stands for transcendence, leap, continuous progress and hard work.

Xiu: It represents wisdom, self-cultivation, tranquility and far-reaching, and Yu Xiu.

The graphic imprint of Yuexiu Brand has evolved into a Peng Kun soaring in the sky, with the initials of Yuexiu "Y" and excellent "E". Kun Peng spread his wings in Wan Li, and the macro atmosphere conveyed by Kun Peng's spreading his wings vividly conveyed Yuexiu people's values of constantly surpassing and becoming better.