Huang Kexin's studio is in her garage in Xu Yuan community, Wu Kang. This has been her daily office since she quit the Pearl Skull. When she sat down for a few hours, there was no air-conditioning fan, no one bothered her, only a Su Mu named "Wang Cai" accompanied her. That's it. She has been working for nearly a year.
Garage as a studio
Huang Kexin, 27, graduated from Zhejiang Gongshang University majoring in graphic design. Like most girls, she loves beauty and likes to buy all kinds of gadgets. Taobao's shopping cart and favorites are full. 20 13 After graduation, I worked in an advertising company in Hangzhou to design brochures, exhibition boards and products, mainly to make some software renderings.
Work can't stand the waves, and life is not too stressful, but deep down, she is still a restless girl. She is eager to start her own work and express her ideas.
As the saying goes, "If you don't forget, you will." One day in the spring of 2065438+2005, Huang Kexin suddenly saw a group of photos on the Weibo, which was a pearl skull ring carved by a Japanese jewelry designer Shinji Nakaba, and attracted her at once.
"I looked at those photos for a long time and thought it was incredible to carve a small pearl into a lifelike skull. I want to do it myself. " Huang Kexin is a girl who loves to make handicrafts. After work, she made many crochets, colored clay and beaded dolls.
After thinking about it for several nights, she thought she could give it a try. "You should try some possibilities while you are young. If you fail, you should redesign. But if you don't even have the courage to try and don't try, that is the biggest failure. " Huang Kexin said. At the end of June, she resigned and went home to start preparations.
Designers are careful people. Huang Kexin found all kinds of skull photos and skull jewelry photos on the Internet. It is estimated that there are hundreds of them, which are used to learn the structure and modeling of skulls.
"I wanted to buy a skull model of 1: 1 to learn, but I was afraid of scaring my parents, so I still looked at the pictures." She bought a carving machine, pearls and some tools in Taobao.
Although Huang Kexin is petite, she has great courage. She has her own ideas since she was a child, and she does it herself.
Although her parents didn't support her very much in this matter, they respected her choice and gave her a lot of help. There is no room for a studio at home, so she does it in the garage. The car at home can only be parked in the open air, and the original rolling gate has been replaced by a glass door.
Coincidentally, just before the set, a stray dog got into the garage for the summer, so he didn't leave. She keeps stray dogs.
"It turned out that when I came, I was thinner and didn't have much hair. Now I look great. Thanks to it, a person will not be too bored in the studio. "
Product sales were initially successful.
Last August, everything was ready and the first pearl was carved. Huang Kexin bought ten pearl mussels and cut them for himself.
"It took me more than half an hour to open the first clam. There are more than twenty beads in it, and I chose a big one. " She picked up the electric drill carefully. For a moment, she didn't dare to drive too fast for fear of hurting her fingers.
The whole day, she finally carved a rough appearance, as happy as a child with a big red flower.
Although the first one was a bit rough, it was a good start. Since then, pearl skulls have been born in her hands every day.
However, the finger was accidentally injured several times: "On one occasion, the rotation speed was relatively fast and the drill needle was very thin. When I was carving, my finger accidentally slipped and plunged into the meat. The blood immediately flowed down and I almost cried. "
"If you just sculpt a shape and don't have high requirements for details, then I can sculpt it in an hour or two now. But it must be carved like that designer's, with rich details and delicate jade. My skill has not arrived yet. " Huang Kexin said that there are still many places to improve.
After carving dozens of pearls, Huang Kexin selected some pearl skulls with good appearance and made them into rings and necklaces. Then I took a photo and posted it on Taobao to see if I could sell it. At first, Taobao was left unattended, and the "Ding Dong" on Want Want didn't come.
One day, she posted the photo on her Douban account, and a person with the ID of "Golden Bolt" became her lucky star.
"I once bought this person's skin care products. She is a red man on Douban, and everything she sells is very reliable. I bought it for many years and became good friends. When she saw the photo, she shared it with me and bought a skeleton bracelet for the buyer.
She has tens of thousands of fans, and many people came to buy my ring at once, and it didn't take long for the stock to be sold out. "Ke-xin huang said.
From then on, her works don't have to worry too much about sales. Up to now, A * * * has sold nearly 150 orders, and * * * has sold more than 200 pieces of pearl skull ornaments. "Almost, a month can get the salary, not bad. I thought I would eat my old money. " She said happily.
Create your own jewelry brand
In order to make pearl skull jewelry better, in June this year, Huang Kexin also spent nearly 10,000 yuan to study silver jewelry making in Shanghai. What is even more admirable is that she not only learned the craft, but also "copied" a teacher's workbench in her own way.
In her manuscript, there is also a sketch of this workbench. Although it is said to be a "sketch", the length of each line is very clear, and the size is unobstructed.
There are many kinds of jewelry styles that Huang Kexin can make. Rings, necklaces, earrings and bracelets can all be made, and each one can be made into different styles.
Next, she also plans to go to jewelry workshops in Beijing, Hangzhou and other places to learn crafts and styles, meet more like-minded people, and discuss and cooperate together.
Huang Kexin was pleasantly surprised to find that her previous work also brought her a lot of convenience. Every pearl skull jewelry sold now will have a package designed by itself, and the box of logs will be labeled simply, which is particularly literary.
Moreover, the design of Taobao shop also matches her packaging design, and the style is unified.
At present, Huang Kexin is already designing his own brand LOGO, and will apply for trademark registration to build his own jewelry brand.
Her successful start-up is inseparable from a good venture capital platform. She will also pay more attention to the design of styles and the improvement of materials, and gradually create high-end handmade jewelry to enhance the value of her works.
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