Southeast Satellite TV, a satellite TV channel under Fujian Media Group, is the second program of Fujian TV, which was officially launched on 1994. 1998, Southeast Satellite TV launched variety shows such as Galaxy Star, Happy 100 and Extraordinary Music.
Southeast Satellite TV makes full use of the advantages of "Five Fates" to tap the rich resources in the Taiwan Strait and make a breakthrough in news program innovation. On the whole, variety shows have a strong cultural pursuit, relaxed and lively, and positive. They not only have traditional cultural elements, but also grasp the trend of popular culture. They are not blunt, tacky, blindly follow the trend, and have obvious taste pursuit.
The Symbolic Meaning and Propaganda Slogan of Southeast Satellite TV
Southeast Satellite TV launched Seagull logo at 0: 00 on June, 2005. The logo is based on blue and white. Blue represents the Taiwan Province Strait, and the white in the middle is the deformation of Fujian's initials "F". "F" flies freely in the Taiwan Province Strait like a white seagull, which means that both sides of the strait belong to the same country.
20 16 Southeast Satellite TV entered the Ocean 2.0 era with the channel positioning of "Ocean Times, China Feelings", responded to the national strategy of "Belt and Road", and became the leader in spreading "Belt and Road", making the channel a "news observer and entertainment lifestyle".