High-end brands The legend of Paul was formally established in Fujian on July 3, 2004. The brand focuses on men's and women's sportswear and sports shoes, which are very popular among young people. By September 2022, its registered members reached 50 million, which is in the middle and high grade, but there is still a big gap with first-line brands such as Nike, Puma and Adidas. Legendary Paul is a men's wear brand under Fujian Legendary Paul Clothing Co., Ltd. Founded in 2004, Legendary Paul is headquartered in Shishi, Fujian, the clothing capital of China.