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Why do Koreans like to use the word premium?
Koreans like to use the word premium mainly because they attach great importance to quality and comfort. Whether shopping, traveling or all aspects of life, they all want to enjoy the best service and products.

Koreans have very high requirements for quality. They believe that only high-quality products can satisfy their pursuit of quality of life. Therefore, when shopping, they will choose those high-end luxury brands and use the word "advanced" in product descriptions to express their high-end and high quality.

Koreans attach great importance to comfort. They like to enjoy life and have a unique pursuit of comfort. Therefore, when traveling, they will choose those five-star hotels or top resorts, and they will also use the word "advanced" in their introductions to describe the elegance and luxury of these places.

Koreans also attach great importance to their image and identity. Therefore, in social or business situations, they prefer to choose high-end elegant clothes or accessories, and often use the word "advanced" to show their high-quality life and success.

Koreans like to use the word "advanced" because they attach great importance to the quality of life and comfort, and hope to show their identity and value through high-end luxury products and services. Whether shopping, traveling or social occasions, they will choose those high-quality products and use the word "advanced" to describe their elegance and luxury.