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After nirvana in fire 3 was broadcast, why was Cyndi Wang the hottest?
Perhaps even Mango TV didn't expect that after the third season of Braving the Wind and Waves (hereinafter referred to as "Sister Lang 3"), the hottest "Sister Lang" was not Na Ying, Jingning and Crystal, but Cyndi Wang, 39.

When the first program was broadcast, Cyndi Wang appeared in 16, with few words and few shots, not even the "main coffee". But after the launch of the program, the heat in Cyndi Wang can be described as "fault".

Since May 22nd, Cyndi Wang has not only occupied a number of hot searches continuously, but also created a phenomenal carnival similar to "Soul Boy" on the short video platform, alongside "Liu Genghong Girl" and "Orphan Child".

The fire in Cyndi Wang not only occupied the right place and the right time, but also was the result of the co-creation and fermentation of Mango TV content producers and platforms such as Tik Tok.

Although this "unexpected joy" was found, Mango TV, which relies heavily on advertising revenue, is also facing the anxiety caused by the decline of the advertising industry.

0 1, unexpectedly and understandably.

There is a saying in the entertainment circle that a small fire depends on holding, and a big fire depends on life.

A TV producer told the city that when the general program group invites guests, there will be a preset, such as "Who will be popular, what kind of people will be popular", and the program group will conduct marketing promotion according to its own preset, which is the legendary "holding".

Regardless of age or topic, Cyndi Wang is not the most "eye-catching" presence in this season's nirvana in fire. According to Xiang Kai, a young playwright and director, Cyndi Wang is not the main candidate for producer, but a supporting role when planning the program.

(Gillian Chung's "Sister Lang 3" initial modeling)

The fire in Cyndi Wang is beyond many people's expectation, but there are traces behind it.

Cyndi Wang became famous in 2004, which was the golden age of Chinese music and China Taiwan Province idol drama. 200 1, "Meteor Garden" became an instant hit and set off an idol drama craze in Taiwan Province Province.

At that time, the idol dramas in Taiwan Province Province were mainly remakes, drawing lessons from Japanese and Korean cartoons or TV dramas. "The perfect love between the prince and the princess" and "The gorgeous transformation of Cinderella" are the most common themes. At that time, the popular idol dramas in Cyndi Wang, such as Smiling Beth and Wedding Dress in Heaven, all belonged to this type.

("Wedding Clothes in Heaven" Press Conference)

Besides TV series, Cyndi Wang's pop songs are also related to "sweet songs" or "girls' love troubles". Her "sweet" or even "silly and sweet" image catered to the market trend at that time, so she became a public idol.

20 1 1 I may not love you, starring Ariel Lin and Chen Bailin, is regarded as a symbol of the transformation of Taiwanese drama. Since then, the image of the heroine in Taiwan drama has become richer, and the theme has also changed from single love to more realism.

Judging from the trend at that time, the "sweet girl" represented by Cyndi Wang was out of fashion. In addition, she was exposed to the private lives of her two boyfriends, which led to the influence of the wind review and gradually faded out of public view.

The golden age of idol drama in Taiwan Province Province is accompanied by the growth of post-80s and post-90s. "Listening to her singing" Love You "reminds me of a lot of junior high school things. What she sang was not a song, but youth. I still remember that the music played by our school some time ago was "Curling Eyelashes". " Li Xi, born after 90, said.

In addition to "memory killing", the hot discussion about Cyndi Wang on social media also includes that she rarely appeared in the first issue. An idol who was once a smash hit, now not only has to compete with younger newcomers, but also has not been taken seriously. This is the status quo of a considerable number of ordinary people.

Cyndi Wang has become a special existence.

The emotion of * * * caused by memory killing is a common "routine" in variety shows, and it is also the main reason why Cyndi Wang can become popular this time. In addition, her "sweetness" once again stepped on the right node.

(Cyndi Wang)

"At this stage, many people are facing the anxiety caused by environmental uncertainty, and the pressure of work, income and life is increasing. At this time, people don't want to face pessimistic scenes, and hope to relax and be happy through entertainment and watching videos, and forget the pressure. " Tell Kay.

Cyndi Wang's sweet image and cheerful style can just meet the needs of many people to temporarily forget their troubles and decompress.

When the environment is full of challenges, "sweet girl" is always particularly popular. After 9 1 1 in America, the American version of VOGUE invited britney spears to shoot a series of covers, hoping to comfort people at that time with her smile.

The image of "sweet girl", once briefly abandoned, now has the soil for survival. The fire broke out in Cyndi Wang, and the power of "Sweet Girl" was fully displayed.