VI design is the abbreviation of corporate visual image design, which mainly includes corporate logo, logo system, color system, font system and graphic design.
Specifically, VI design includes the following aspects:
Corporate logo design: Corporate logo is the core of corporate VI design and an important brand logo. It is not only a simple pattern or text, but also carries corporate culture and ideas.
Logo system design: Logo system consists of a series of logos, which are used to present the corporate image and communicate with the target audience. These signs include names, slogans, slogans, etc.
Color system design: color system is a color scheme designed by enterprises to express their image and characteristics. By choosing the right TINT, we can effectively convey the value and brand image of the enterprise.
Font system design: Font system refers to the rules of font type, font style and font size adopted by enterprises in VI design. A unified font system can improve brand recognition and readability.
Graphic design: Graphic design is to integrate various elements of VI design to form a complete visual image. Including posters, business cards, brochures, packaging, etc. These design works need to conform to the style, standards and specifications of enterprise VI design.
Zhonghui Design Original VI Design Works