Nowadays, there are many advertisements for joining projects on the internet and newspapers, and clothing accounts for a large proportion. There are many deception methods, which are hard to prevent. The following women's clothing network Bian Xiao reveals the fraudulent means used by some clothing franchisees. Investors may wish to pay attention to it.
1, looking for these clothing chain stores are young people who want to start a business but have little experience. Therefore, this group of people is a high-risk group that has been cheated. If you are a person who has never started a business, and you are a young man, you want to link some projects you see online. Please be careful.
2. Such a chain project will make the website very beautiful and exquisite. Everyone has a love of beauty.
The content on such a website is very attractive, which shows that it is neither profiteering nor zero risk, or the time to recover the cost is very short.
4. There is a deposit: some clothing chain stores say that they don't charge chain fees, because they have a deposit to ensure that chain stores can operate according to the so-called division of labor of the company. The deposit is also promised to be refunded in the form of goods. If it is a chain, there are many conditions that they can refund the deposit. Either you broke the contract or your sales didn't meet their requirements. In short, you will do everything possible to prevent you from getting the deposit so easily or returning it in the form of goods. Not cash.
5. There is also the case of chain fees: some chain stores say that they can get extra products from any company by charging chain fees. For example, some posters, clothes hangers, billboards, batteries, etc. A company that opens a new store. But the chain fee is much higher than this additional thing. If there are fewer chains, forget it. Some companies specialize in cheating chain fees, which often cost tens of thousands, so be more careful. What kind of things will such a company add to be worth these tens of thousands?
6. Some products can be exchanged at 100% without chain fees or deposit. This kind of company is better, and there are fewer frauds. However, for the first time, they asked to buy more than 2,000 commodities, and this kind of purchase is still not small, 30,000 to 50,000. It is also said that such purchases can be redeemed at 100%. But once in their goods, it is not easy to sell. What kind of goods do you want to exchange? Can you say that? You can exchange some goods that are not easy to sell After a few more exchanges, their attitudes will be different. After a few times, you have no energy to change. And you have to pay for each exchange, and you won't make much money, but the freight will be a lot. Some chain companies have agreed with some transportation companies and express delivery companies that one person earns half the freight. Originally, it was only necessary to transport to 30 yuan. Because of the way of collection or collection, it is logical to raise the freight rate to 60 yuan. The extra 30 yuan is a chain company and a transportation company, each earning half.
7. If you read their website and want to know about their chain stores, call the company. They won't wait for you to ask anything, just say that they will come to the company if they are interested. Think about it, when they get to their territory, they will be the masters. Cheating is normal. So if such a company says you'd better come to the company and have a look, you should also be careful. Maybe you won't join their company, but you also have a lot of valuable time and travel expenses.
As one of the most common types of franchisees, the franchisees in the clothing industry are mixed. Investors should do a detailed investigation, thoroughly understand the franchise projects, and make full preparations to avoid being deceived.
Clothing management is a headache. Many bosses who have worked for more than ten years may still be eliminated if they do not change their business strategies in this era of advancing with the times. Not to mention the novice clothing entrepreneur, it is very difficult to open a shop.
If someone teaches dry goods knowledge in the store, it will naturally get twice the result with half the effort. I suggest that whether you are a novice or an old hand in clothing, you can go and see the micro-course "Good Public" in the clothing business circle. There are many exchanges of experience between clothing friends, and there are also some dry goods micro-courses taught by authoritative teachers. Everyone communicates in the circle, and there is no charge for attending classes. It is all sincere communication. What they say is very real, which is of great help to business and worth learning.