Lapagayo, translated in Chinese as La Bojia Ya, is a leisure fashion brand in the Netherlands. Mainly engaged in women's wear, bags and so on.

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Since its establishment, La pagayo has taken "pursuing a leisurely and comfortable life, paying attention to the inner world of free women and devoting itself to expressing their comfortable and confident charm" as its foundation and mission. In La pagayo, leisure has always been understood as a fashion attitude. Therefore, while adhering to the consistent leisure style, La pagayo can always sensitively grasp the fashion trend and then express it in a brand-specific way.

While pursuing brand leisure fashion style and personality expression, La pagayo has a unique view on product quality. In La pagayo's understanding, handbags have both popular characteristics and "eternal aesthetics", so operating handbags requires the artist's vision and craftsman's style, but less utilitarian. This has a profound impact on La pagayo's products. La pagayo will develop a large number of products every season, pursue popular colors and new fabric materials, and integrate into the overall style of La pagayo. "Maintaining the same classic model will reduce our costs a lot, but this is not what consumers want. We have a responsibility to keep this ancient and fashionable industry alive. "