Clothing store is a place to provide all kinds of clothes for the public, an important part of social life, and plays an important role in facilitating people's lives.
In order to speed up the integration of online and offline, and cope with industrial changes such as disintermediation, digitalization and personalization in the next decade, in 20 19, Shandong started the transformation of old and new kinetic energy of traditional clothing stores based on ITM model, and ordinary clothing stores became "clothing stores" after transformation and upgrading.
This indicates that traditional clothing stores will gradually be abandoned by the future digital information market.