I. Current situation of the company

1, the company's current monthly fixed performance.

2. The company's current monthly maintenance fund

3, the company's fixed liquidity (can be used with the company's capital turnover at any time)

Second, the basic situation

1. Partners of this exhibition

2. Number of employees in the company

3. The website reference of this exhibition.

4. Product categories of this exhibition.

5. The investment scale, business scope and operation period of this exhibition.

6. Market advantages of the exhibition

Third, technical rationality and realizability.

The strength of the company and the reputation of technical operation in the same industry, and the specific implementation plan of operation.

Fourth, the capital investment plan

Explain the amount, time and method of each investment.

An analysis of the economic benefits of verb (verb's abbreviation)

1. Economic benefit analysis

The income of the exhibition is estimated as follows:

Direct labor:

Production cost:

Gross profit:

Administrative expenses:

2. After the project is put into production, it is expected to pay taxes.

Including value-added tax, consumption tax, business tax, income tax, dike protection fee and other taxes and fees.

The specific factual plan of the exhibition:

I. Name of the exhibition

It consists of: basic part, limited part and industry logo.

1, basic part

Used to express the nature and characteristics of an exhibition, commonly used words are: exhibition, exposition, fair, fair and festival.

2. Limited part:

① International, World, Country, Region, etc.

(2) One is expressed by "conversation". The second is to use "year" to express, and the third is to use "season"

3. Industry logo: used to indicate the theme of the exhibition and the scope of exhibits. For example, * * clothing * *.

Second, the venue of the exhibition.

1. Where will the exhibition be held?

2. Where will the exhibition be held?

① Site size

(2) to determine whether the use time is neutral.

③ Site facilities and services.

Third, the exhibition organization.

1, organizer

2. Organizer

3. Co-organizers

4. Supporting organizations

Fourth, the exhibition time

1, specific listing date

2. Exhibition preparation and date of withdrawal

3. Opening date

Verb (abbreviation of verb) exhibit range

1, according to the positioning of the exhibition, the advantages and disadvantages of the exhibition organization and other factors.

2. Which industries can participate in the exhibition, which industries and which product categories?

Sixth, the frequency of exhibitions.

1, how many times and how many times, or irregular meetings. Judging from the actual situation of the convention and exhibition industry, the number of exhibitions held once a year is the largest, accounting for about 80% of the total number of exhibitions. There are also many exhibitions that are held twice a year and biennially, and there are fewer and fewer irregular exhibitions.

2. Almost every industry's products have a life cycle, and the life cycle of products has a great influence on the frequency of exhibitions. The investment period and growth period of products are the golden period for enterprises to participate in the exhibition, and the frequency of exhibition should be firmly grasped.

Seven. Exhibition scale

1, the exhibition area.

2. Number of exhibitors

3. Number of visitors to the exhibition

Eight. The direction of the exhibition

1. Tell exhibitors and visitors what this exhibition is and what it has.

2. Identify the target exhibitors and audiences, exhibition objectives and exhibition themes.

Nine. Exhibition price and preliminary budget of the exhibition

1. Set a suitable price for the booth rental of the exhibition, including the indoor exhibition and outdoor exhibition.

2. The booth with convenient display and large audience flow is expensive.

3, all kinds of expenses required for the exhibition and the expected income of holding the exhibition.

X. Specific implementation plan

1, division of labor

2. Exhibition (inviting enterprises to participate)

3. Attract business (attract audience)

4. Publicity and promotion plan (establish exhibition brand, establish exhibition image and attract investment at the same time)

5. Exhibition schedule (the overall arrangement of exhibition invitation, investment promotion, publicity and booth division). ) .6. Site management plan

① Opening ceremony

② Exhibition venue management

③ Audience registration

(4) Withdraw the exhibition.

Personal finishing, for reference only.