Urban Revivo is a fast fashion brand in China. ? The brand was founded in Guangdong in 2006, distributing women's wear, men's wear, children's wear and accessories.
UR is located in the field of fast fashion, mainly for urban white-collar workers aged 20-40 to launch products that meet local needs and H&'s high cost performance. UR is more like ZARA or H &;; M, on the basis of fast reverse supply chain, pay more attention to the integration of popular elements in the season.
Brand culture
UR takes building the world's leading "fast fashion" brand as its strategic goal, and is committed to bringing new fashion concepts and shopping methods to consumers. UR brand positioning is fast and fashionable, which is the epitome of urban fast pace and fashion trend. Provide value-for-money fashion enjoyment at affordable prices, and show modern young people's taste and pursuit of fashion.
At the same time, UR's product design is the result of joint design and research by many well-known design consulting companies such as France and the global buyer team. Every UR garment has a new trend, which is rare in quantity, high in quality and unique in taste.
Urban Revivo is a local fast fashion brand, which was once considered as a foreign brand by Chinese people. When the first store opened in 2006, everyone had no idea about fast fashion. From the opening of the 1 store in 2006 to the sales of the 20 10/0 store,10/0 million yuan, the sales of the 20 150 store reached 2 billion yuan.