One product category is divided according to the needs and characteristics of consumers, and the other is divided according to the perspective of commodity management in shopping malls.
First, according to the needs and characteristics of consumers, such as clothing, food, housing, use and transportation, there are food and clothing, basic life, enjoyment and development. According to consumers' buying behavior, there are daily necessities and shopping categories.
related data
According to the needs of consumers, there are basic life, enjoyment and development; According to consumers' buying behavior, there are daily necessities, shopping and special supplies; According to the age and gender of consumers, there are products for the elderly, middle-aged products, youth products, children and babies; Women's products, men's products, etc.
According to the perspective of commodity management in shopping malls, it can be divided into main commodities, general commodities and auxiliary commodities. The main products account for the main proportion in sales, reflecting the operating characteristics of shopping malls and being the main source of profits of shopping malls; General merchandise category is to cooperate with the sales of main commodities and meet the common needs of customers.