Pinduoduo has a huge user base and complicated personnel. The use of Pinduoduo is all the rage. When you hear the voice of WeChat, it may not be a message sent by others, but it may also be a knife for you or a point for you. Such news may make you and me extremely disgusted and helpless.

However, it must be said that Pinduoduo really captures the feeling that people love to take advantage of petty gains, and because it is bound to WeChat, more people know about Pinduoduo, and its popularity has been improved. According to the current data, there are more than 800 million users in Pinduoduo, and more than 300 million active users at ordinary times.

Pinduoduo has introduced many brands through tens of billions of subsidies, but the market has not been fully opened in a short time, and it takes time to grow.

Second, the supply of goods in Pinduoduo.

The first reason is that Taobao, JD.COM and other platforms are factory outlets, especially in Pinduoduo, where there is no middleman to earn the difference. For example, if some labor costs and transportation costs are abandoned, their costs will naturally be low, so their goods will be cheaper. Most of the cheap goods in Pinduoduo are tail goods, which are in urgent need of clearance, but they are not inferior goods, but only inventory that needs clearance.

This is like a kind of clothing or goods will be popular in a place for a while, but after this time, no one will buy these things, so there are these stocks. Once this period of time has passed, the inventory should be cleared to prepare for the new cargo hold.

Third, the transportation cost is low.

The second reason is online shopping, and an important factor is mailing. If customers see products that need to be mailed, they may give up buying decisively; Merchants also attach great importance to postage and don't want to spend too much on transportation, so this link is extremely important in the whole shopping process.

Pinduoduo has reached cooperation with many logistics companies such as Tong Yuan, Dayun, Zhongtong, Post and some small logistics companies. In the process of shopping, you will find that many goods are delivered in Yiwu. Yiwu is the largest delivery place in China. According to the person in charge of Yiwu Yuncang, the lowest price of some express delivery companies is 0.8 yuan/single. Even if the price rises, it will only be about 1 yuan. In this way, the transportation cost is low, the commodity price can naturally come down, and its sales will also increase.