Chinese meaning: Masmara; Coat; Dress; Cashmere coat; Masmanna.

MaxMara is an Italian brand, starting with 195 1. Founder Archille Maramotti launched the first fashion collection, starting with camel coat and pink suit.

MaxMara clothing franchisees are mostly seven series products, namely: MM (elegant clothing), SPORTMAX (fashion clothing), STUDIO (professional clothing), weekend (casual clothing), CODE (young people), MM elegant (gift clothing) and' SMaxMara (luxury clothing).

MaxMara's style, color, fabric and legend: 50 years of pursuit and desire are all realized. 195 1 year, the launch of camel coat and crimson suit marked the beginning of MaxMara legend.

MaxMara's first fashion collection, with its exquisite and meticulous style, shows the characteristics of all subsequent products: exquisite appearance and clear lines, based on the beautiful French style that was popular at that time, and then redesigned and made according to the typical Italian style. Other fashion series followed closely, constantly innovating, but their success never faded.