Brand reputation and cooperation: Beauty cosmetics, as an American cosmetic brand, enjoys a high reputation in the market. Not only as a manufacturer of other big-name products, but also as an independent cosmetics series. This cooperation proves Midea's professional level and technical strength in manufacturing. The cooperation with international first-line brands such as Dior further highlights the high-end positioning of beauty.

2, product quality and positioning: high-end brands pay attention to product quality and unique positioning. Beauty's cosmetic products are guaranteed in quality and have their own characteristics in design and innovation. High-end brand products pay attention to the selection of raw materials, the research and development of formulas and the improvement of use experience, so as to meet consumers who have high requirements for quality and effect.