Zheng Yuting Temple Cute, also referred to as ETC, mainly deals in children's wear and women's wear and accessories, and is a Lolita clothing brand with a long history.

ETC is more of a relatively simple design, and the use of colors is not a traditional solid color, but a more fashionable and girlish intermediate color system, such as pink, blue, pink, purple and light gray. Compared with lace embellishment, ETC pays more attention to the printing of the fabric itself, and also mixes a variety of materials, such as knitted chiffon and so on. ETC adds a lot of fashion elements to the edge of traditional Lolita, which is a little retro, a little fashionable, a little cute but unique. To sum up, ETC is a fresh and lovely girl's pastoral dress.