Urban Revivo is a fast fashion brand in China. The brand was founded in Guangdong in 2006, distributing women's wear, men's wear, children's wear and accessories.
UR is located in the field of fast fashion, mainly for urban white-collar workers aged 20-40 to launch products that meet local needs and H&'s high cost performance. UR is more like ZARA or H &；; M, on the basis of fast reverse supply chain, pay more attention to the integration of popular elements in the season.
Our product line
The biggest difference between UR and traditional "fast fashion" lies in the word "luxury". UR's market positioning is to open up a brand-new market between "fast fashion" and "luxury".
The traditional definition of "fast fashion" is generally that the clothing quality is poor, but the price is cheap, the style is updated quickly and the products are rich, but the new "fast luxury fashion" advocated by UR is an "upgraded version" on this basis.
Shanghai UR Flagship Shop Li Mingguang UR, founder of Shanghai UR Flagship Shop Chengdu UR Flagship Shop and product UR product line are divided into three different styles: women's wear, men's wear and youth. The most popular women are divided into three different series: charm, elegance and holiday, with different styles.
Refer to the above? Baidu encyclopedia -UR
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