First, like a role.
Just like fans in the three-dimensional world, they like idols and often imitate them deliberately in clothing and makeup, thinking that the more they like, the better, and gradually realize their idols. In the same way, some children just like the characters in the second dimension, so they will integrate the characteristics of this second dimension into their daily lives. This is one step closer to the idol.
Second, I think the two-dimensional picture looks good.
You know, most of gai's little girls and boys dressed in two yuan are still pretty. Except for performance art, due to the restrictions of gravity and other conditions in real life, our life is really difficult to be as colorful as the protagonist in animation. For example, many secondary figures have silly hair on their heads, which can be said to be very cute. So in real life, such as Taobao, there are sales of this kind of goods.
Third, there is personality.
Nowadays, young people pursue individuality. The so-called personality is different from others. Only in this way can we show our face and support the meeting. But in the real world, there are so few things with individuality that we need to look for inspiration in the imaginative second world. This is probably their original intention.