1, rhude is a clothing brand from Los Angeles, which was founded by Rhuigi Villasenor on 20 13. It has always been inspired by the Grunge style and has pure American descent. It is almost classified as a very niche high-end street brand in China.

Ruyigi Villasenor, manager of Ruud, saw many people selling tobacco in the street after returning to his hometown Manila for a period of time. This is what he was familiar with at the beginning, so he added the elements of these cigarettes to his own clothing brand. After the classic Marlboro cigarette case design is presented in the clothing, it is simply the "most familiar stranger" for the "smoker". However, to say that the classic design elements of this brand are not as simple as cigarettes, in fact, as early as the early days of RHUDE's establishment, they had a small explosion. At first, the manager, Rhuigi Villasenor, added the bandanna that was popular in the street at that time as the main element to the clothes, creating clothes with novel styles.