Clothing selection should be marketable and appropriate, referred to as "double fitness", which is a key for businessmen to grasp. In clothing business, it is necessary to be marketable and moderate, but it is difficult to grasp the "accuracy" of the two. Many investors who opened stores for the first time suffered a big loss when they bought clothes for the first time because of their poor eyesight. Some even said with a smile: the first batch of goods that open clothing stores will be overstocked, and the first batch is best to buy less.

Clothing sales recommendation skills:

1. Have confidence in recommending clothes: salespeople should have confidence in themselves when recommending clothes to customers, so that customers will have trust in clothes.

2. Recommendation suitable for customers: When explaining products to customers, we should sincerely recommend clothes suitable for them according to their actual situation and consider their personal interests.

3. Tell the advantages of all kinds of clothes accurately. When explaining and recommending clothes to customers, we should compare the differences of various clothes and accurately tell the advantages of various clothes.

4. Recommend to customers with gestures, praise appropriately, don't praise excessively, and avoid rebellion.

5, with commodity characteristics. Every kind of clothing has different characteristics, such as function, design, quality and so on. In the process of clothing sales, we should emphasize the different characteristics of clothing.

6. Focus the topic on commodities. When recommending clothes to customers, try to lead the topic to clothes, and pay attention to customers' reaction to clothes, so as to promote clothing sales in time.