4S stores and automobile manufacturers * * * form an automobile brand alliance, which represents automobile brand culture, embodies brand value, maintains brand loyalty, and establishes automobile brand awareness and reputation for automobile manufacturers. Usually, a brand's 4S stores are only distributed in one or several specialty stores with relatively equal distance in one area, and cannot be sold across regions. In terms of business scope, 4S stores generally adopt one or several specialty stores with a brand distributed in an area with relatively equal distance. Built according to the unified design requirements of manufacturers, the investment is huge, often tens of millions, or even tens of millions, which is extremely luxurious. 4S shop is a sales shop integrating automobile sales, maintenance, accessories and information services. A 4S shop with an investment of about 25 million won't fall behind in 5- 10 years. In China, 4S stores still have a long way to go. The mode of 4S shop is like this. A business model introduced by automobile manufacturers to meet the service needs of customers. The core meaning of 4S shop is "automobile lifelong service solution".
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