Get home safely
The integrated ceiling has been carefully designed and professionally installed, and its wiring layout, ventilation and heating effects have also been strictly designed and tested. Everything is people-oriented. In contrast, the traditional ceiling is too casual and unsafe.
Green energy saving
The function of integrated pendant is independent, and the position and quantity of warm lamps can be installed according to actual needs. Traditional hanging objects are heated by Yuba, which has great limitations and the heating position is too concentrated. The integrated ceiling overcomes these shortcomings, and the heating range is large and uniform. Three warm lamps can achieve the effect of four warm lamps in Yuba, which is green and energy-saving.
Independent choice, free collocation
The functional components of the integrated ceiling are absolutely independent. You can choose the required ceiling board according to the size of the kitchen and bathroom, the color of the tiles and your own preferences. In addition, there are many options for heating components, ventilation components and lighting components, which can be freely matched.
The comprehensive price is high.
The unit price of integrated ceiling is higher than that of traditional ceiling, but we should know that it is made of high-quality aluminum, and most of traditional ceilings are made of plastic. The life of integrated ceiling can reach 50 years, while the life of traditional ceiling is only about 10 years (easy to age).
The rise of the whole ceiling industry
Since the 1990s, Chinese people began to pay attention to the upgrading of floors, so all kinds of floors and tiles proliferated. However, the concern about the ceiling has never been popularized. 2 1 century, the appearance of a large number of artistic suspended ceilings has brought more thoughts to ordinary consumers, because the installation and design of suspended ceilings is a very professional problem except for simple suspended ceilings spliced by several plates.
In 2003, the appearance of integral ceiling gave ordinary consumers the impulse to replace the ceiling conveniently. Modular design, multifunctional combination of heating, lighting, ventilation and ceiling art decoration, snap-in simple installation, everyone can start work. This is a revolution to the ceiling.
After two or three years of development, the whole ceiling industry has sprung up. By the end of 2007, its market share has reached 200 million to 300 million, with an annual growth rate of over 50%. However, compared with the ceiling industry's market capacity of only 15% a year, it is obviously difficult to say that the overall ceiling category will immediately replace the ceiling category. Behind this rapid development, it is obvious that more enterprises need to think collectively.
B. Theme of popularization in key industries
Since the birth of integral ceiling, there has been constant controversy. At first, some people called integrated ceiling, some called integral ceiling, some called combined ceiling, some called system ceiling, and some called shower roof, which can only be used in the bathroom. Although it is understandable from the usage of technical terms, it has encountered an important problem for the general public.
After investigation, we found that 80% people in society don't know what integrated ceiling is and what integral ceiling is. Some people guess that construction machinery and containers are far from the ceiling, especially ordinary people who have not been in contact with decoration companies and real estate practitioners. In fact, the word "ceiling" belongs to the professional engineering terminology of decoration industry, and "integration" will make more people understand it as integrated circuit board. Although due to the popularity in recent years, a considerable number of people have understood what integrated ceiling is, but at the same time they have become consumers, because consumers who repeatedly install ceiling ceilings are, after all, a minority.
As a new industry, it is very important to guide and cultivate consumers. When all industries and enterprises are limited to the patchwork of concepts, when the name of an industry becomes a word that only practitioners can understand, and when all industries and enterprises are fighting for the technical name of products, Felix has begun to cultivate and guide consumers to think deeply: integrated ceiling and integral ceiling, as a product innovation, have completed its mission, and then a revolution aimed at industry standardization is first launched in Felix. The survey shows that 99% people know and understand what the "ceiling" is. As the upgraded products of suspended ceiling, it is of course reasonable to formally name integrated ceiling and integral ceiling as "integral ceiling".
C prospective consumers say this.
The consumers of the overall ceiling are of course people who buy houses and decorate.
Can the communication platform between decoration companies and consumers be more direct?
Can consumers buy and install themselves?
Convenience, beauty and functional satisfaction are the three key requirements for consumers to choose decoration.
The consumers of integral ceiling also include people who have lived in old houses for many years.
The decoration on the ground and on the wall is familiar to consumers, and the decoration on it is indeed the most fashionable in recent years.
After a hard day outside, people go home and lie on the sofa, leaning against the ceiling; Bathing depends on the ceiling; Take a nap in bed and look at the ceiling. With more and more families living in a house for more than ten years, the transformation and decoration of old houses has become the choice of more modern people.
Potential consumers of integral ceilings also include those who have to buy a house within three to five years.
If a product is not known to consumers until they decide to buy it, your opportunity will be late for the enterprise. The name of the entire ceiling makes it clear to consumers at a glance. No matter in the street, in the building materials market, or in any media, as long as they hear the ceiling, consumers can have relevant associations. For a brand, this is enough.
The trend of D industry, the authoritative department's statement
At present, the whole ceiling industry is managed by the National Ceiling Industry Association. As a new industry category, it must have a well-known attribute. If associations and enterprises want to promote a name unfamiliar to 65.438+300 million people, it will hinder the rapid development of the industry.
Integral ceiling will be a very competitive name.
In the history of western architecture, the design of the top of the building has always been a symbol of architectural styles, such as Byzantine, Gothic, Baroque, Rococo and so on. So people will spend more energy on the decoration of the roof, which is one of the reasons for the diversity of foreign architectural styles. Because the indoor roofs of many high-grade buildings abroad are often round, it is not suitable to be called suspended ceilings. In order to show the difference, those indoor roofs with special architectural style are called suspended ceilings to show the difference from ordinary ceilings.
The upper limit of integral itself is an upgrade of ordinary upper limit.
[Edit this paragraph] Features of integrated ceiling
1, there are many styles on the chessboard. Square and rectangle are matched, cleverly combined, brightly colored, and the coating and surface treatment paint are firm and durable. The common board surface is not easy to clean, easy to deform after installation, and the shortcomings of aging will be eliminated.
2, high heat and low consumption, double warmth. Meiling heating bubble adopts low color temperature design, which greatly improves the efficiency of converting electric energy into heat energy. Her strong heat makes a small space into a warm palace. The infrared wavelength range matched with human skin and relatively low power make people feel warm while saving energy. At the same time, only a small part of electric energy is converted into light energy, which makes people's eyes no longer feel dazzling and uncomfortable.
3. The integration method is good. The original Yuba products were divided into several modules, which were freely combined with heating, ventilation, lighting and ceiling.
4. ceiling performance optimization. Choose a variety of spaces and interests in life. Uniform light and heat, avoiding head heat and cold feet; Enlarge the air intake to avoid invalid idling; The combination of face-to-face ventilation avoids the influence of high temperature and light dead angle; The plates are assembled and installed flexibly in one design, which avoids the consumption of labor and consumables.
5. Good safety performance. The board has good toughness and high flatness of the top surface. The surface is made of anodized plate imported from Germany, which is durable, naturally isolated, neat and well insulated, not easy to deform, short-circuit due to aging, easy to disassemble and scrub, reducing secondary waste and convenient to upgrade.