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What is the standard of logo design?
Logo is the brand concentration of a company, which represents the overall image of the whole company to a certain extent. Nowadays, logo design not only pays attention to the beauty and decoration of design, but also pays attention to the information conveyed by the logo itself. What are the eight standards of logo design?

1, the idea must be carefully scrutinized, and strive to be profound, ingenious, novel and unique, with accurate ideographic meaning and stand the test of time.

Logo design

2. The design should conform to the intuitive acceptance, aesthetic consciousness, social psychology and taboos of the target object.

3. The composition should be concise, beautiful and conformable (suitable for its application form).

4, the color should be simple, strong and eye-catching.

5, graphics, symbols should be concise, but also pay attention to artistry.

6. Follow the artistic law of logo design, creatively explore appropriate artistic expression forms and techniques, and temper exquisite artistic language, so that the designed logo has a high overall aesthetic feeling and obtains the best visual effect.

7. The design must fully consider the feasibility of its realization, and adopt corresponding design means according to its application form, materials and production conditions. At the same time, we should also consider the visual effect when it is applied to other visual communication modes (such as printing, advertising, imaging, etc.). ) or zoom in and out.

8. The design should be carried out on the premise of clearly understanding the purpose, scope of application and relevant laws and regulations of the design object and deeply understanding the functional requirements.

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