1. What is the future of the wedding industry in Hangzhou? The prospect of the wedding industry in Hangzhou is still optimistic. Marriage is an important event for two people and even two families. Almost every family will strive for the best conditions to hold an unforgettable wedding when conditions permit, and the resulting marriage industry is also full of pots and pans. Although in recent years, with the appearance of late marriage and the rising divorce rate, the profits brought by the matchmaking industry can not be underestimated. Second, what is the marriage industry? Marriage industry refers to some industries derived from the demand for marriage in the process of marriage between husband and wife, or some existing industries, which have demand for the industry in the process of marriage and make the industry grow. For example, wedding industry, wedding banquet, wedding photography and so on. With the improvement of people's living conditions, the cost of marriage management is increasing day by day, and the surrounding industries are gradually developing into an industrial chain, namely the wedding industry. Three. What are the characteristics of the wedding industry? Wedding industry is a comprehensive product and service industry, involving a wide range of industries (involving 72 medium-sized industries). Wedding industry is an industry with concentrated consumption peak, irrational consumption and high consumption. It is a fashion industry that follows the trend and shows personality. Wedding industry is a new industry full of happiness and happiness. Four. Suggestions for promoting development 1. Pay attention to wedding consumption culture. Advocate caring and honest service. 2. Formulate and improve wedding consumption industry norms and rectify the industry market. 3. Create a well-known brand in the wedding industry, and cultivate and expand the wedding consumer product service market. 4. Do a good job in the research and promotion of marketing model in line with national conditions. 5. Promote the wedding industry with the help of modern scientific and technological means such as the Internet. 6. Integrate all kinds of wedding consumer service enterprise alliances. Diversified expansion V. Its development prospects During June 2004 165438+ 10 to February 2006, the organizing committee of China Wedding Expo conducted on-the-spot investigation on the marriage registration offices, social affairs offices, marriage service centers, wedding industry committees and other civil affairs related institutions in major cities in China, as well as official website, "boutique shopping guide", newspapers and exhibitions of China Wedding Expo. 654.38+million copies of 2006 National Wedding Questionnaire and 2004-2005 Beijing/Beijing-Tianjin Wedding Articles, Service Preferences and Candidate Brands were distributed to young people planning to get married in major cities across the country, which received strong support from the majority of newly married young people. Among the nearly 60,000 valid questionnaires, most of the newly-married people have higher education background, accounting for more than 73.45%, including 33.80% undergraduate graduates, 27.74% junior college graduates and 9.89% graduate students. Judging from their wage income, the distribution of all classes is relatively uniform, and the monthly income is