Nike's logo is a small hook. Nike has always regarded it as a glorious task to inspire every athlete in the world and provide them with the best products. The air cushion technology pioneered by Nike has brought a revolution to the sports world. The sports shoes made by this technology can protect the knees of athletes well and reduce the impact on the knees when strenuous exercise hits the ground.

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The name Nike is auspicious in the eyes of westerners. It is easy to read and remember, and you can shout it out. The Nike symbol symbolizes the feathers on the wings of the Greek goddess of victory, representing speed, movement and gentleness. Nike trademark of Nike Company;

The design is a small hook, simple and powerful, as urgent as lightning. At first glance, it is reminiscent of the speed and explosiveness of using Nike sporting goods. The sports shoes named after "Nike" for the first time have square protrusions on the soles to enhance stability, and knife-shaped hooks on both sides of the shoes, symbolizing the wings of the goddess.

Nike's first breakthrough in expanding the market is the youth market. Consumers in this market have some common characteristics: they love sports, respect heroes, have a strong sense of idolatry, want to be valued, have active thinking, have rich imagination and are full of dreams.

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