Second, according to the different needs of customers, we need to make different design plans and know the basic situation of customers in detail. For example, for customers with low booth design budget, we can design a simple and lively booth style to meet the needs of customers; In addition, some exhibitors have certain requirements for the display of exhibits, so most of the space should be set aside for commodity display at the initial stage of design; For customers with large budgets and large enterprises, the depth of the exhibition needs to be considered, and the design of the booth also needs to consider the integration of corporate culture. At this time, the main function of the booth is to promote the brand image of the enterprise, and then to promote the exhibits.