Brief introduction to the column "I have news";
"I have news" is a news column carefully planned and launched by Pingxiang TV Station under the leadership of the Propaganda Department of Pingxiang Municipal Committee in order to implement the spirit of "changing the city from other places" by the central government. 20 12, 1 broadcast, broadcast on Pingxiang TV news comprehensive channel at 8: 00 every Saturday night, with a duration of 12- 15 minutes, and repeated every time. 20 13 will be changed to a daily program.
"I have news" column has innovative and breakthrough significance in the following aspects:
1. Build an interactive platform between traditional media and the Internet.
This column successfully integrates the resources of traditional TV media and cutting-edge online media, allowing voices from Sina Weibo, Tencent Weibo, local forums and even personal space to appear on TV media, reflecting citizens' voices, actively seeking solutions, providing consultation channels, contacting competent authorities, resolving social conflicts, allowing traditional TV media and online media to fully communicate and interact, actively guiding online media to correctly express their demands, and creating a good public opinion atmosphere for Pingxiang's social and economic development.
2. The program content is taken from the public column. The biggest feature is to show the news theme from the perspective of civilians, with the emphasis on the word "I". Citizen friends participate in the program in various ways, and send their DV and pictures to the column group to share with you. 3. The program forms are lively, and the columns break the usual practices in plate setting and have the characteristics of magazines. There are mainly three sections: "I shoot", "I say" and "communication and attention". The arrangement rhythm is lively, and the maximum information is injected in a limited time. 4. Hosting style is lively and powerful. The host of "I have news" has a lively language and speaks ordinary people's words in ordinary people's language. The strength of comments can often hit the point. Some netizens turned to Weibo for help. After the column was forwarded and broadcast, it immediately attracted attention and was quickly solved.
5. The program focuses on public welfare and positive energy. "I have News" will make a short documentary "Spreading Concern" every week. The broadcast duration of each issue is fixed at 1 minute and a half to two minutes, and it is broadcast circularly every week. "Communication Care" emphasizes the universal social significance of character selection, and expresses ordinary people's feelings about life through the characters' own words, which has the power of upward beauty. A TV travel program in the form of reality show "Travels of Guoguo" premieres at 8: 00 every night on the science and education channel of Pingxiang TV Station. Since the broadcast of Pingxiang WeChat subscription number, Youku video, Tencent video, PPS network TV and other major video websites, it has been loved by Pingxiang people and even the national audience. The program also won the 20 13 Excellent Radio and Television Program Award in the whole city and became one of the most popular TV programs in Pingxiang.
The successful broadcast of Travel Notes of Guoguo has completely revised the column, increased the broadcast of new media, made the team stronger, produced better, covered a wider range and had greater influence. Those who travel a hundred miles, look around. People who walk Wan Li Road, read ordinary love and walk Wan Li Road are all poor people on earth. As new media, Internet and WeChat can record the walking process in the best way. They are actually the best cultural walking behaviors. They can record, witness and experience while walking, and spread Pingxiang's local tourist attractions, cultural characteristics and traditional crafts while walking. Efforts should be made to promote Pingxiang tourism culture and contribute to the development of Pingxiang tourism. The program will continue to be close to life and create new things. Grasp the creative theme of the tourism festival: every tourist destination lets the audience know Pingxiang and fall in love with Pingxiang. As a local talent show, "City Star Model Contest" won the love and support of young friends once it was launched. From the trials in 2009 to the reloading of 20 10, the model contest will surely become a new cultural business card.