The Mid-Autumn Festival Gala 2023 of CCTV General Station was produced and broadcast by CCTV General Station. At 20: 00 on September 29th, it was broadcast simultaneously on CCTV- 1, Variety Channel (CCTV-3), Chinese International Channel (CCTV-4) and Music Channel (CCTV- 15).

The party is located in Yibin, Sichuan, at the junction of Yunnan, Guizhou and Sichuan provinces, and at the intersection of Jinsha River, Minjiang River and Yangtze River. Yibin, known as "the first city of the Yangtze River and the wine capital of China", contains rich and colorful Yangtze River culture and folk culture. This year, Yibin became the venue of CCTV's autumn party, blending with China's traditional festival culture, and establishing cultural self-confidence together with CCTV.

It is reported that the Mid-Autumn Festival Gala in 2023 will tell the story of China around the five cultural images of "poetry, wine, moon, water and bamboo". Li Shen and Jing Xin, the general directors, introduced that this autumn, the main stage was set next to the Yangtze River Park next to the intersection of Jinsha River, Minjiang River and Yangtze River, and thousands of square meters of natural scenery on the six banks of Sanjiang River was integrated into the stage, and the natural beauty was integrated with the stage.

Mid-Autumn Festival party features:

Mid-Autumn Festival Gala is an activity to celebrate the Mid-Autumn Festival, which is usually held on the evening of the Mid-Autumn Festival. The program content of the party is rich and colorful, including songs, dances, cross talks and sketches, as well as some traditional cultural displays, such as lantern riddles and moon viewing.

The origin of Mid-Autumn Festival Gala can be traced back to the 1980s, when it was mainly held in some large public places with simple forms. Later, with the development of society and the diversification of entertainment methods, the Mid-Autumn Festival Gala gradually became colorful and became an important cultural activity.

Now, the Mid-Autumn Festival Gala has become an important cultural activity in all parts of China, and many audiences attend it every year. It not only carries forward the traditional culture of China, but also enriches people's cultural life.